Corporate Wellness Market - Need for Improved Employee Performance to Propel Demand, TMR


Corporate wellness is agendas that are practiced in corporate offices to keep the staff happy and healthy, both mentally and physically. Presently, corporate wellness programs are widely adopted by companies to increase quality and productivity of work, reduce health costs, and promote staff health. Corporate wellness programs differ in activities and services and some usual programs which are widely adopted by companies. These programs incorporate smoking discontinuation program to aid staff to quit smoking habit, and weight and nutrition management program. Along with this, stress management program to reduce stress, and fitness programs to keep staff active and fit.

There are some benefits of Corporate Wellness:

  1. Company performance rises

Firms are more successful with higher employee engagement, have less absenteeism and turnover. Also, experience comparatively lesser safety occurrences. Owing to a direct relationship between employee engagement and health.

The corporate wellness program can exert influence on every single thing from the success of recruiting to employee morale.

  1. Employees feel connected

When corporate wellness programs are done correct, it can aid in bringing employees together in a certain manner that sets them apart from their job. People then start to respond on the social side of these programs. Also, such programs bring in employees' families and have more benefit and engagement for everyone. Even insignificant variations like offering healthier lunch choices can have a big impact over the course of time. Adding activities that bring employees together can add a value to the social aspect of corporate wellness program.

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  1. Recruiting becomes easier

Firms that don’t conduct or don’t believe in corporate wellness are at a competitive hindrance. Millennial job seekers are willing to work for firms that care about them as a person, not just as employees. When granted, employees are well aware of the fact that might be a tradeoff for such aids in the face of high-stress jobs and workweeks with 60-plus-hour. However, corporate wellness perks help create some balance.

  1. Employees feel valued.

There’s an advantage in trying people to stop smoking or lose weight, but collecting contribution from employee is challenging. Some of them might even feel condemned by such programs. Wider aids like nap rooms, meditation classes, nutrition education, or even creating an activity place to relax. It might have a substantial impact by involving more people.

  1. Families benefit, too.

As employees get less stressed or healthier, it is even possible that they might take those changes to home. Kids and spouses might feel the effect through increased physical activity, less tension in the home, or dietary changes. A report said that employees are more likely to take part in a corporate wellness if their family is included. There are a few firms that offer corporate wellness advantages to family and even allow their friends to chip in.

Growing incidence of overweight, smoking, and obesity is estimated to be a prime aspect that create popularity and demand for corporate wellness programs. Thus, companies are opting for corporate wellness programs to reduce health care costs, make their staff healthy, and to increase productivity.

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Small scale firms and new startups have a very low adoption rate of corporate wellness. As their economies are still emerging like Africa and India, these countries are projected to be a prime aspect hindering and hampering the growth of global corporate wellness market. Besides, less number of taking parts by employees in programs is also projected to hinder the growth of global corporate wellness market.

North America is leading the global corporate wellness market in the forthcoming years. Due to rise in adoption rate of corporate wellness programs by corporate offices. Also, growing health awareness among the people for living a stress-free and healthy life.

Key Players

Some of the leading players operational in the global corporate wellness market are ComPsych Corporation, Central Corporate Wellness, Optum, Inc., Truworth Wellness, SOL Wellness, JLT Australia (Recovre Group), Sodexo, and ConneXions Asia.

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