ATLANTA--(BUSINESS WIRE)--Impact Cryotherapy announced today that the Wake Forest men’s basketball program has added its state-of-the-art whole body cryotherapy chamber to aid players’ performance and recovery. Atlanta-based Impact Cryotherapy is a national leader in designing and manufacturing whole body cryotherapy systems.
“In the highly competitive ACC, we are always looking for an edge”
“The state-of-the-art Impact Cryotherapy unit is a great addition to our program,” said Ryan Horn, Wake Forest Director of Sports Performance for Men’s Basketball. “As a staff, we are constantly striving to find the most efficient and effective ways to improve our student-athletes’ recovery and performance.”
Cryotherapy is used around the world to maintain fitness and increase energy. Whole body cryotherapy helps athletes prepare for competition, recover faster from workouts and train harder.
“In the highly competitive ACC, we are always looking for an edge,” said Wake Forest head coach Danny Manning. “With the cryotherapy chamber, we are able to make sure our athletes are constantly performing at their maximum potential.”
The athlete stands on an adjustable platform inside the chamber, so his head remains outside the chamber at all times. The chamber is filled with nitrogen vapor, which drops the temperature to a range of (minus) - 120°C to -140°C and temporarily lowers the temperature of the skin’s top layer. The treatment lasts a maximum of three minutes. Once out of the chamber, the body immediately reheats.
“We commend Wake Forest for being at the forefront of a global movement that incorporates whole body cryotherapy into the training and recovery regimen for athletes,” said Richard E. Otto, Chief Executive Officer and Co-Founder of Impact Cryotherapy. “Whether it’s a weekend warrior or a top-level professional athlete, cryotherapy can play an important role in maintaining and improving fitness levels.”
Extreme cold has been used to treat inflammation for centuries. Cryotherapy was used to treat rheumatoid arthritis in Japan beginning in the 1970s and that procedure spread to Europe, which developed the whole body cryotherapy systems in use today. Impact Cryotherapy is an American-designed and American-manufactured system.
“The ACC is one of the best basketball conferences in the country, and every game is a dog fight,” said Horn. “When you combine that with the travel, practice and academic demands being placed on today’s student-athletes, the need for recovery is paramount. With this technology we are able to perform the same amount of treatments in a third of the time when compared to traditional ice baths. As a program, we are always looking for a competitive edge. We want to be the most progressive and technologically advanced collegiate basketball program in the country. Cryotherapy is another step towards achieving that goal.”
About Impact Cryotherapy
Impact Cryotherapy is the national leader in designing and manufacturing whole body cryotherapy systems. Used for pain management, athletic performance enhancement and other health and wellness purposes, the company’s state-of-the-art systems are sleek, attractive single-person chambers that are manufactured in the United States in ISO 9001 and ISO 14001 certified facilities and have achieved UL listing. Impact Cryotherapy is redefining the age-old technique of cryotherapy with advanced technology and aesthetics to deliver unmatched efficiency, comfort and reliability. Learn more at www.impactcryo.com.
Contacts
Laura Campbell & Associates
Laura Campbell, 615-579-6599
CEO
laura@laura-campbell.com
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