SAN DIEGO--(BUSINESS WIRE)--PURE Bioscience (NASDAQ: PURE) today announced the nationwide launch of IV-7 Ultimate Germ Defense™ (IV-7), an advanced, broad-spectrum disinfectant with PURE’s patented silver dihydrogen citrate (SDC) technology as the active ingredient. PURE’s sales and marketing representative, Richmont Sciences, LLC, is now marketing this new antibacterial, antiviral and antifungal product with initial emphasis on the institutional, janitorial and sanitation markets. IV-7 is available in three-ounce, 32-ounce and one-gallon bottles, as well as in larger quantities.