SAN DIEGO--(BUSINESS WIRE)--Quidel Corporation (Nasdaq:QDEL), a leading provider of rapid point-of-care (POC) diagnostic tests, and Scripps Memorial Hospital La Jolla, announced today that they are co-sponsoring an educational program and special event to coincide with the first day of colorectal cancer (CRC) awareness month. On display will be "Coco," a 40-foot long, 4-foot tall, crawl-through model of the human colon. The display, along with extensive educational material, is designed to make people more aware of the importance of CRC screening.