MENLO PARK, Calif.--(BUSINESS WIRE)--The highest growth rates in consumption for surfactants are expected in Latin America, China, Middle East and Africa. The world’s supply/demand patterns are changing as major surfactants producers continue to expand their operations to Southeast Asia, China, Latin America, and Central and Eastern Europe. Overall, surfactant manufacturers, even those in Asia, continue to see their margins eroded by increasing feedstock and energy costs and hurdles in building business competitiveness. Today SRI Consulting (SRIC) published its 2010 Surfactants report, a comprehensive study of this important global market.