“This region is known for being one of the best-performing in the world,” said Fabrice Chouraqui, who recently arrived in Miami to take over as head of Novartis’ medications businesses in Latin America, the Caribbean and Canada.
Born in France and in his fifth year with the Swiss pharmaceutical giant, Chouraqui says the region — which is called LACan by the company — shows strong growth for pharmaceuticals because tens of millions have entered the middle class in Latin America in recent years and have better access to healthcare.
“Demand is growing, especially in Latin America, and we now want to take it to the next level,” said the new regional director, who earned a doctorate in pharmacy from the University of Paris and an MBA from INSEAD, a leading international business school in France.
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