SCA Cool Logistics Hires CFD Expert, Simon Hubbard, for New Product Drive

October 2011 -- Simon Hubbard has just been appointed Technical Leader at the leading temperature-controlled packaging manufacturer SCA Cool Logistics. Hubbard, an expert in Computation Fluid Dynamics (CFD) has been brought in to head up SCA Cool Logistics’ new simulation focus, leveraging heightened technology in its new product development processes.

The appointment comes at a pivotal time for SCA Cool Logistics, with a number of exciting new product launches being planned for 2012. SCA Cool Logistics is the first temperature-controlled packaging manufacturer in the UK to use multi-physics in its development processes, and has just been awarded the NX Digital Simulation Excellence Award for its simulation excellence.

The use of multi-physics simulation capability enables SCA Cool Logistics to significantly increase the efficiency of it’s design processes and allows a more expansive and innovative exploration of design solutions to meet customer requirements.

Speaking about the new appointment, Steve Healy, sales and marketing manager for SCA Cool Logistics, said: “We’re delighted to welcome Simon to SCA Cool Logistics. He will bring a unique depth of experience in the complex arena of CFD, having previously served in top technical jobs consulting for British Cycling’s research programme for the Beijing Olympics and Formula One racing. Simon will contribute enormously to growing SCA Cool Logistics, supporting us in our ambitious future plans.”

Hubbard is a graduate of the University of Leeds, where he was awarded a 1st class Bachelor of Engineering (Honours) in Mechanical Engineering and later studied at Imperial College London gaining a PhD in Computational Fluid Dynamics. Hubbard previously worked at Wirth Research Digital where he developed the company’s CFD capability from its early stages of application in LeMans series sportcars to performing efficient simulation of performance critical aerodynamic and thermal components of Formula One cars.

For further information please contact Karen Thurlow on 01604 250900 or email karent@rocket-creative.com

SCA Cool Logistics is an organisation that specialises in the design, test and qualification of temperature controlled packaging solutions and is dedicated to meeting the complex needs of the global Healthcare Industry.

SCA Cool Logistics is part of SCA Packaging, forming part of the SCA Group, a global hygiene and paper company that develops and produces personal-care products, tissue, packaging solutions, publication papers and solid-wood products. Sales are conducted in some 100 countries. SCA has many well-known brands, including the global brands TENA and Tork. Sales in 2010 amounted to SEK 107 billion (EUR 11.3 billion). SCA has about 45,000 employees. For more information, visit www.sca.com

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