MedManage Systems Launches Third Generation Online Sampling Service With XpressSign(TM) Electronic Ordering For Physicians

BOTHELL, Wash., Sept. 29 /PRNewswire/ -- MedManage Systems, the leading provider of online prescription drug-sampling solutions, today announced the launch of its third generation online sampling service that incorporates the patent pending XpressSign(TM) electronic ordering capability. This new “fast order” process is designed to provide users of MedManage’s Web-based, on- demand sampling service with a secure, automated and more convenient method to request medication samples.

Prescribers can access the enhanced MedManage sampling service via their personalized “virtual sample closets” that are available through an extensive network of online physician channels, such as Thomson Healthcare’s PDR.net, Elsevier’s MDConsult and DoctorDirectory.com among others or pharmaceutical company websites. MedManage provides its pharmaceutical customers with access to an estimated 95 percent of all prescribers in the U.S. via its physician channel network.

“Online sampling is now a proven method for providing an efficient, intelligent and timely sampling service to targeted prescribers,” said Cecil Kost, President, CEO, MedManage Systems. “Our XpressSign takes online sampling to the next level by increasing ease-of-use for physicians and offering a more valuable sampling service for pharmaceutical companies to expand their sampling reach and frequency.”

How XpressSign Works

After a simple registration, XpressSign provides an easy-to-use, highly secure and fully electronic means by which pharma-targeted physicians can access samples and complete an order in under a minute. Sample requests are electronically transmitted to the pharma-designated sample fulfillment distribution center, accelerating the fulfillment of samples directly to the physician office. No faxes, hand signature or return forms are required to complete a sample request in a compliant manner. XpressSign is fully compliant with all FDA regulations, including the Prescription Drug Marketing Act and 21 CFR Part 11 (Electronic Records/Electronic Signatures).

The MedManage Sampling Service

The MedManage sampling service provides pharmaceutical brand teams with a highly targeted and personalized means to extend physician coverage and share of voice. The company’s patent-pending technology platform creates the equivalent of physician-specific online ATMs for samples. This service is accessible via the industry’s leading physician portals or pharmaceutical company websites. Each sponsoring pharma company determines the brands; sample formats and sample quantities that each physician can access via their personalized “sample ATM”. MedManage also provides physician recruitment and marketing informatics services.

Pharmaceutical brand teams now have a new channel to reach targeted prescribers and:

-- Ensure prescribers receive an appropriate quantity of medication samples to deliver quality patient care -- Drive revenue among non-targeted physicians -- Maintain quality servicing of loyal brand prescribers as sales coverage is diminished -- Increase revenue among no-see prescribers -- Accelerate growth of new brands by driving deeper and faster into the target audience of prescribers -- Increase marketing efficiency by optimizing deployment of samples to minimize revenue cannibalization and sample waste -- Provide efficient physician coverage for smaller brands/companies, increasing market potential without the high fixed cost of sales representatives About MedManage Systems

MedManage Systems offers the most comprehensive prescription drug-sampling solutions for the pharmaceutical industry. Designed to augment field sales efforts, MedManage’s OmniSample(SM) Solution includes the eMedSample(TM) online drug-sampling platform, alternative drug-sampling systems, physician targeting and recruitment services and marketing informatics.

MedManage’s solutions allow pharmaceutical companies to achieve broader, deeper and faster market penetration and provide a comprehensive sampling system through all stages of the product life cycle. Working closely with leading physician access partners and sample fulfillment organizations, MedManage ensures a fully integrated sampling solution. The company’s corporate headquarters are located outside Seattle, WA. Additional information on MedManage can be found at http://www.medmanagesystems.com.

Media Contact: David S. Duplay Lisa Black Senior VP, Marketing LMBPR MedManage Systems (978) 887-2771 (646) 220-9200 lblack@lmbpr.comdduplay@medmanagesystems.com

MedManage Systems

CONTACT: David S. Duplay, Senior VP, Marketing of MedManage Systems,+1-646-220-9200, dduplay@medmanagesystems.com; or Lisa Black of LMBPR,+1-978-887-2771, lblack@lmbpr.com

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