Sonitor Technologies Appoints VP Sales And Business Development For Healthcare Markets

Published: Jan 03, 2007

LARGO, Fla., Jan. 3 /PRNewswire-FirstCall/ -- Sonitor Technologies, the only Indoor Positioning Systems ("IPS") provider to guarantee 100% room-level location accuracy, announced the appointment of Don Zeppenfeld as the Vice President, Sales and Business Development for Healthcare Markets.

"With over 26 years of healthcare software experience, Don possesses a thorough knowledge of the US hospital market and the key issues facing the industry today," said Terry Aasen, Chief Executive Officer of Sonitor Technologies, Inc. "New technologies are emerging for hospitals, emergency and other medical facilities to improve patient care, flow, safety and throughput while increasing operational visability and efficiency. Don's broad expertise and contacts will be a valuable asset to Sonitor, its end- users and market partners and prospects. We welcome him to our growing team."

Prior to joining Sonitor, Don Zeppenfeld most recently served as Vice President, Sales and Marketing at Newbold Corporation, an e-forms and patient identification company, where he oversaw the company's Addressograph Healthcare Division. Prior to that post, he worked for six years at, a patient scheduling and revenue management software firm where he was a founder and Vice President, Sales and Marketing. During his career, he has also held sales management positions at HealthVision Corporation, a clinical software firm, and at the Atwork Corporation, a nurse and operating room scheduling company. Don Zeppenfeld is a graduate of the University of South Florida and has a Bachelor of Science Degree in Business Administration.

About Sonitor Technologies

The Sonitor IPS is a robust, accurate, yet simple tracking solution that addresses the real-time location monitoring of moveable equipment and people in complex indoor environments, such as hospitals and other medical facilities. Its patented ultrasound technology ensures that the detectors interpret a Tag's signals with 100% room-level accuracy and without risk of interference from any environmental noise or other signals nor interfere with sensitive instruments, which is particularly important in a hospital or medical facility setting. Location accuracy at bed-level or zone-level inside a room can also be achieved. The system, which fully leverages the existing wired or wireless network with minimal burden on the bandwidth, is based on a unique and patented use of ultrasound for communications in air that identifies the position of any object or person in real-time.

Sonitor Technologies was founded in Norway in 1997. To learn more about the Company and its ultrasound IPS, please visit the corporate web site -

Safe Harbor Statement

This press release contains forward-looking statements relating to future events, such as the development of new products, the commencement of production, or the future financial performance of the Company. These statements fall within the meaning of forward-looking information as defined in the Private Securities Litigation Reform Act of 1995. These statements are subject to a number of important risks and uncertainties that could cause actual results to differ materially including, but not limited to, economic, competitive, governmental, and technological factors affecting the Company's markets and market growth rates, products and their rate of commercialization, services, prices and adequacy of financing, and other factors. The Company undertakes no obligation to update, amend, or clarify forward-looking statements, whether because of new information, future events, or otherwise.

CONTACTS: Sonitor Technologies Terry Aasen, President & CEO Sonitor Technologies, Inc. (USA) Tel: +1 (877) 477-9767 Email: Sonitor Investor / Media Relations Kathy Price / Allan Jordan The Global Consulting Group Tel: +1 (646) 284-9430 / +1 (646) 284-9452 Email: /

Sonitor Technologies

CONTACT: Terry Aasen, President & CEO, Sonitor Technologies, Inc. (USA),+1-877-477-9767,; Sonitor Investor, Kathy Price,+1-646-284-9430,; Media Relations, Allan Jordan,+1-646-284-9452,, both of The Global Consulting Group

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