MIDWAY, Utah and CLEVELAND, Sept. 29 /PRNewswire/ -- Palmetto Health Alliance (PHA), a three hospital health system, located in Columbia, South Carolina signed a multi-year agreement with Park City Solutions to expand its laboratory outreach program.
(Logo: http://www.newscom.com/cgi-bin/prnh/20030609/PCSLOGO)
PCS will be providing professional sales and marketing management placing a marketing manager and two sales representative’s onsite who will have responsibility for realizing projected sales growth, not only in Columbia, but through a statewide initiative. The PCS sales and marketing program includes a performance guarantee based upon PCS meeting projected sales targets.
Although PHA has had a successful outreach program for several years, a detailed assessment of the outreach marketplace, conducted by PCS, showed that there were greater opportunities for expansion by entering into new market segments and a wider geographic area. To meet this challenge, PHA recognized the need for a more robust sales and marketing effort and decided to partner with PCS for that expertise.
PCS sales and marketing managers have a proven track record in developing highly successful and profitable hospital-based laboratory outreach programs. Professional sales and marketing is a key success factor and PCS finds that hospital-based program that secure this talent achieve contribution margins in excess of 20%.
The first step for a hospital in understanding the potential benefit of a laboratory outreach program is a detailed market opportunity assessment to quantify revenue potential, understand the impact of competitors and managed care, and to identify a sales strategy for program success.
About Park City Solutions
Park City Solutions (PCS) is an organization specializing in systems integration in three distinct healthcare segments; portals and web application services, government, and consulting. With the belief that innovation is the pathway to excellence, PCS is committed to develop high impact and cost effective technology solutions that can be effectively integrated into a healthcare enterprise. Healthcare clients across the globe look to Park City for leading technology, integration and consulting solutions. For more information, visit the Park City Solutions Web site at http://www.parkcitysolutions.com/.
Park City Solutions news releases can be found on its website at http://www.parkcitysolutions.com/. To arrange interviews about Park City Solutions products and services, contact John Cicero, Vice President Marketing and Public Relations, Park City Solutions, at 216.485.4454 or 216.225.3738.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20030609/PCSLOGOAP Archive: http://photoarchive.ap.org/PRN Photo Desk, photodesk@prnewswire.comPark City Solutions
CONTACT: John Cicero, Vice President Marketing and Public Relations ofPark City Solutions, +1-216-485-4454
Web site: http://www.parkcitysolutions.com/
