Masterplan Announces Appointment Of David Winn As CEO

CHATSWORTH, Calif., July 18 /PRNewswire/ -- Masterplan's Board Chairman and Members are pleased to announce that David Winn has joined the company as Chief Executive Officer. David has over 25 years of experience in the corporate and private equity sector. He recently completed a role as CEO of Tenovis, a Frankfurt-based telephone equipment and services firm with a billion dollars in revenue and 6,000 employees located in 10 countries. David brought Tenovis to profitability and an eventual acquisition by AVAYA, a NYSE-listed corporation.

In 2000 David became European President of the web-hosting services firm, SiteSmith, which was later acquired by a NASDAQ-listed company. Prior to that, David held various executive positions for IBM Europe, including: General Manager for the Personal Computer division in Europe, Middle East and Africa (EMEA), which entailed managing a business of $3.5 billion across 110 countries; Vice President Marketing for IBM's $24 billion business in EMEA; and Vice President Business Innovation Services, where he managed systems integration and consulting for European financial services companies.

Prior to IBM, David was Vice President, International Marketing at American Express in New York, before being appointed President of American Express Bank in France. David holds degrees from Yale and Harvard Business School.

Bruce Cree will continue with the company in the role of President and Chairman of the Board.

"We are excited about the company's recent record performance, and even more enthusiastic about the next chapter in the company's history," said Chris Baltes, of Three Cities Research, majority shareholder in Masterplan. "Bruce Cree and his team have done a tremendous job leading the company to where it is today. Revenue has nearly tripled in the past three years, and earnings have increased by an average of over 60% annually during the same span. We believe the addition of David to the existing team will create even more momentum for the company."

"Leading the company to its present success has been an extremely rewarding experience," said Cree. "It is a testament to the strength of the company and the current team that we are able to attract an executive of David's caliber. I'm very enthusiastic about having David on board to help the company realize its full potential."

"It's not often you find a company like Masterplan that is as well positioned for tremendous growth and success," said Winn. "I'm looking forward to working with the strong team at Masterplan to take the company to the next level."

About Masterplan

Masterplan lowers the cost of owning medical equipment by delivering reliable, high quality maintenance services as well as information and consulting that facilitates capital asset planning decisions. Masterplan is one of the largest independent service organizations in the $6 billion domestic medical equipment services market. The Company has long-term equipment maintenance agreements covering 450+ discrete healthcare facilities, including exclusive long term contracts and relationships with several large national and regional systems. Masterplan is headquartered in Chatsworth, CA, and has operations in 32 states.

CONTACT: Lydia Prendiz of Masterplan, +1-800-950-2647, ext. 8301