The Lap-Band-Wagon: Why Allergan Inc. Is Turning a Surgical Device Into a Political Cause

BNET -- Allergan (AGN) has launched an unusual social media campaign for the Lap-Band: It’s urging people to petition Congress for legislation favoring weight-loss surgery options like the adjustable gastric band. First prize in a promotional contest is a trip to D.C. where the winner will present the petition to Congress.

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