IRVINE, CA--(Marketwire - October 14, 2008) - BIOLASE Technology, Inc. (NASDAQ: BLTI) announced today the formalization of its luminary group and the establishment of a luminary advisory board as another step in its ongoing customer satisfaction, service and training campaign. "The focus on customer satisfaction is a key part of our strategy to address issues that slowed the Company's growth from 2004 through 2007," CEO Jake St. Philip said.