ST. LOUIS, May 18, 2015 /PRNewswire/ -- Today, ocular-nutrition pioneer EyePromise is expanding its NSF Certified EyePromise visual performance product line by introducing EyePromise vizual EDGE Chewable, a one-a-day orange citrus flavored chewable tablet designed to maximize athletic performance by helping athletes See Better and React Faster. The new formula will make its debut at the annual Collegiate and Professional Sports Dietitians Association (CPSDA) conference in front of some of the most elite professional and college sports dietitians from around the country.
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“Every successful brand evolution starts and ends with the customer,” said Bob Kearns, Vice President of consumer marketing and sales at ZeaVision. “We have collaborated with some of the most influential dietitians in college and professional sports to ensure that we came away with a science-driven formula that delivers results while proving convenient for the busy athlete,” said Kearns. “Who better than ZeaVision, the pioneers of the ocular nutrition space, to rethink and progress the eye health category with meaningful innovation.”
ZeaVision played a key role in introducing the benefits of paprika-derived zeaxanthin to the medical community over a decade ago. Today, thousands of eye care professionals recommend it to their patients for a variety of reasons. Scientific advancements around zeaxanthin’s role in athletic performance specifically has accelerated over the past five years. Today, a growing number of college and professional sports programs use EyePromise products as part of their nutritional regimen.
Packaged in both 1 and 3 month supply bottles, EyePromise vizual EDGE Chewable contains high levels of paprika-derived zeaxanthin, a nutrient that has been scientifically proven to help athletes see better and react faster by improving color contrast, reducing sensitivity to light and glare, and increasing visual processing speed. The sugar free formula also contains other nutrients critical to eye health including marigold-derived lutein, vitamin D, E, C, A, and zinc, and is meant to be taken with a multi-vitamin or fish oil supplement, according to Dr. Dennis Gierhart, the scientist behind the NSF Certified EyePromise product line.
According to Dr. Gierhart, EyePromise vizual EDGE Chewable was formulated for athletes with busy schedules. “EyePromise vizual EDGE Chewable provides a convenient, good tasting solution to improving athletic performance that can be easily incorporated into any college or professional athletes nutritional regimen,” added Dr. Gierhart.
The EyePromise visual performance product line includes 7 unique formulas designed to address a wide variety of athletic needs. Having been adopted by elite college and professional sports programs (NCAA, MLB, NHL, NBA, etc), the EyePromise product line was the first line of visual performance products to achieve NSF certification and is one of the most frequently recommended ocular nutrition brands by optometrists, athletic trainers, dietitians, and strength coaches today.
Pricing and Availability
EyePromise vizual EDGE Chewable will be available in the United States on Monday, May 18th. Both 1-month (suggested retail: $49.95) and 3-month supply bottles (suggested retail: $119.95) will be sold online on the EyePromise website (www.eyepromise.com/sports/), on Amazon, and in select eye care professional practices. For inquiries regarding the availability of NSF Certified EyePromise products in college and professional sports programs contact us toll-free at (866) 833-2800 or by email at support@eyepromise.com.
About EyePromise
ZeaVision, the parent company of the EyePromise brand of eye vitamins, was founded after nearly 20 years of research and development. ZeaVision holds several U.S. patents, and has brought the highest doses of natural dietary zeaxanthin to market through its EyePromise line of nutritional supplements. With more than 50-million doses consumed, EyePromise supplements are the brand of choice for optometrists and professional athletes alike.
Contact:
Shane Gierhart
Email
314-415-1323
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SOURCE EyePromise
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