ULURU Inc. Reports Financial Results for Third Quarter of 2008

ADDISON, Texas, Nov. 10 /PRNewswire-FirstCall/ -- ULURU Inc. today announced its financial results for the third quarter ended September 30, 2008.

For the third quarter of 2008, the Company reported a net loss of $2.7 million, or $0.04 per share, compared with a net loss of $1.2 million, or $0.02 per share, for the same period last year. For the nine months ended September 30, 2008, the Company reported a net loss of $6.9 million, or $0.11 per share, compared with a net loss of $3.3 million, or $0.05 per share, in the same period of 2007.

Revenue for the third quarter of 2008 was $125,000, compared to $130,000 for the third quarter of 2007. For the nine months ended September 30, 2008, revenue was $477,000, compared to $632,000 in the same period of 2007. The decrease in revenue from the nine months ended September 2007 compared to the nine months ended September 2008 is due to decreases of $243,000 in sponsored research income and $133,000 in Zindaclin(R) license fees, both of which were non-recurring revenues in 2007. These decreases were partially offset by product sales of Altrazeal(TM) and Aphthasol(TM) of approximately $169,000 that occurred this year with no associated product sales occurring in 2007.

Research and development expenses for the third quarter of 2008 were $901,000, including $43,000 in share-based compensation, compared to $455,000, including $34,000 in share-based compensation, for the third quarter of 2007. For the nine months ended September 30, 2008, research and development expenses were $2.6 million, including $119,000 in share-based compensation, compared to $1.6 million, including $97,000 in share-based compensation, in the same period of 2007. The increases in research and development expenses were primarily due to development costs associated with our wound care and OraDisc technologies, clinical studies for Altrazeal(TM), regulatory consulting expenses, and additional scientific personnel.

Selling, general and administrative expenses for the third quarter of 2008 were $1.7 million, including $238,000 in share-based compensation, compared to $0.8 million, including $106,000 in share-based compensation, for the third quarter of 2007. For the nine months ended September 30, 2008, selling, general and administrative expenses were $4.0 million, including $630,000 in share-based compensation, compared to $2.1 million, including $265,000 in share-based compensation, in the same period of 2007. The increases in selling, general and administrative expenses were primarily due to the implementation of our Altrazeal(TM) sales and marketing efforts that started in June 2008 and increases in share-based compensation.

Commenting on the financial results Kerry P. Gray, President and CEO stated, "The increase in expenses are almost entirely due to the costs associated with the development of the Altrazeal(TM) franchise, product development costs to support line extensions, clinical trials for both Altrazeal(TM) and Altrazeal(TM) Silver and the sales and marketing efforts. The sales organization is now at 12, which was our initial target, and we now have in place an experienced wound care marketing executive to support our sales effort. It is anticipated that the investment being made in sales, marketing and research will significantly enhance our future financial performance."

During the past three months significant progress has been made developing our wound care franchise including:

-- Filing a 510k for Altrazeal(TM) Silver

-- Conducting a Satellite Symposium at the 23rd Annual "Clinical Symposium on Advances in Skin & Wound Care" to present clinical data on Altrazeal(TM)

-- Development of extensive clinical experience with Altrazeal(TM) in various wounds including burns, venous ulcers, diabetic foot ulcers, surgical wounds and traumatic wounds

-- Successful completion of an ISO 9001 and ISO 13485 audit to support our CE Mark application

-- Development, in conjunction with a potential strategic partner, and additional application of our OraDisc(TM) technology for preclinical evaluation

Gray continued, "The past 90 days have been a very demanding and exciting time for the Company as we continue to expand our wound care franchise. During the period we have had outstanding success with Altrazeal(TM) in the treatment of a wide variety of wound types, which we believe has significantly enhanced the value of this asset. This clinical success and the expansion of the product line to include a silver containing product are important milestones in the planned establishment of a wound care franchise that can treat the various phases of the wound healing cycle."

About ULURU Inc.:

ULURU Inc. is an emerging specialty pharmaceutical company focused on the development of a portfolio of wound management, plastic surgery and oral care products to provide patients and consumers improved clinical outcomes through controlled delivery utilizing its innovative transmucosal delivery system and Nanoflex(TM) Aggregate technology. For further information about ULURU Inc., please visit our website at www.uluruinc.com. For further information about Altrazeal(TM) please visit www.Altrazeal.com.

This press release contains certain statements that are forward-looking within the meaning of Section 27a of the Securities Act of 1933, as amended, including but not limited to statements made relating our future financial performance of ULURU Inc. (the "Company"), the outstanding success of Altrazeal(TM) treating wounds, the enhanced value of the Altrazeal(TM) asset, the establishment of a wound care franchise and the investment in sales, marketing and research will enhance our future financial performance. When used in this press release, the words "may," "targets," "goal," "could," "should," "would," "believe," "feel," "expects," "confident," "anticipate," "estimate," "intend," "plan," "potential" and similar expressions may be indicative of forward-looking statements including without limitation statements relating to the progress of our technology and advantages of our products. These statements by their nature involve substantial risks and uncertainties, certain of which are beyond the Company's control. Any forward- looking statement speaks only as of the date on which such statement is made, and the Company undertakes no obligation to update any forward-looking statement or statements. These statements are subject to numerous risks and uncertainties, including but not limited to the risk factors detailed in the Company's Annual Report on Form 10-KSB for the year ended December 31, 2007 and other reports filed by us with the Securities and Exchange Commission.

CONTACT: Kerry P. Gray, President & CEO, or Terry K. Wallberg, Vice
President & CFO, both of ULURU Inc. +1-214-905-5145

Web site: http://www.uluruinc.com/
http://www.Altrazeal.com/

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