SANTA CLARA, Calif., Aug. 8 /PRNewswire/ -- The OptiMedica(R) Corporation today announced the appointment of Greg Anderson as Vice President of Sales. Anderson will report directly to Mark Forchette, President and CEO of OptiMedica, and will be responsible for all sales activities in the Americas.
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“To maximize our sales efforts and expand our reach in the Americas, it was necessary to create a dedicated position focused on strategic growth and momentum,” said Mark Forchette. “We are excited that we are able to attract someone of Greg’s caliber for this critical position. He brings with him a track record of proven success in ophthalmic and surgical device sales as well as valuable expertise in training, marketing, and strategic development.”
Mr. Anderson has more than 21 years of ophthalmic and surgical sales management experience. Prior to OptiMedica, Anderson served as Vice President of U.S. Sales for IntraLase Corporation, a leading U.S. manufacturer of femtosecond laser technology, which is used in LASIK surgery for the correction of vision. (IntraLase, Inc. was acquired by AMO in 2007.) While at IntraLase, Greg managed and directed growth and infrastructure; maximizing sales efforts and market share penetration. Prior to IntraLase, Anderson served as Vice President of Sales and Marketing at WaveLight Technologies AG, a German manufacturer of ophthalmic lasers. In this position, he oversaw the successful U.S. introduction of the company’s refractive laser platform. Greg also worked for 16 years at Lumenis/Coherent Medical, an ophthalmic and surgical medical device equipment manufacturer based in Santa Clara, California. While serving as Director of North American Sales, he was responsible for developing the Refractive Business Unit in the U.S. Early in his career, he held a variety of medical and surgical sales positions at companies such as American V. Mueller and Baxter Travenol.
“I am delighted to join such a fast-paced and innovative organization,” stated Greg Anderson. “This new position represents an unparalleled opportunity to assist the leadership team in the further development of proprietary scanning laser technology. OptiMedica core competencies focus on ophthalmic solutions that will ultimately improve patient care and physician thru put.”
Anderson received his B.S. in marketing from the University of Maryland
About OptiMedica Corp
OptiMedica Corp. develops and markets performance driven ophthalmic technologies focused on improving patient outcomes. OptiMedica holds the exclusive license to the Pascal(R) (PAttern SCAn Laser) method of photocoagulation and its associated technologies, which are FDA approved to treat a variety of retinal conditions. Silicon Valley-based OptiMedica was founded in 2004 in Santa Clara, Calif. and is funded by Kleiner Perkins Caufield & Byers and Alloy Ventures.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20070808/AQW007AP Archive: http://photoarchive.ap.orgAP PhotoExpress Network: PRN2PRN Photo Desk, photodesk@prnewswire.comOptiMedica Corp.
CONTACT: George Marcellino, Ph.D., Vice President of OptiMedica Corp.,+1-408-850-8600
Web site: http://www.optimedica.com/
