BOCA RATON, Fla., Aug. 25 /PRNewswire/ -- TMS Health has acquired the assets of TMS Professional Markets Group, a division of Access Worldwide Communications, with an investment group led by Lee Edelstein and Guy Amato with the financial backing of Palm Beach Capital Partners.
TMS Health is a leading provider of relationship marketing solutions for the pharmaceutical industry and is based in Boca Raton, FL. Edelstein, the original founder of TMS, has been named Chairman of TMS Health and Amato, the company’s former CEO, has been named President & CEO. Both men were instrumental in the company’s strong growth during the period of 2003-2005.
“I am thrilled to be back leading the fantastic management team here at TMS Health. We will continue to focus on reaching, educating, and influencing pharmacists, physicians and healthcare consumers on behalf of our pharmaceutical clients,” Amato commented.
TMS Health provides cost-effective marketing reach for pharmaceutical clients by delivering customized programs that educate and communicate with healthcare professionals and healthcare consumers. The company’s programs utilize the telephone as a primary communications vehicle with direct mail, interactive voice response, the Internet and e-mail employed as complementary media, all combined to increase marketing results and customer value for its clients.
TMS Health processes inbound calls from consumers who obtain toll-free numbers through pharmaceutical marketing media and also initiates outbound calls on behalf of its pharmaceutical clients to doctors, pharmacists and other healthcare professionals. The company communicates with an average of 5,000 physicians and 15,000 pharmacists each week through its 340-seat pharmaceutical-dedicated call center.
The company has established itself as a consistently reliable provider of pharmaceutical marketing services by delivering high quality programs in pharmacy stocking, pharmacy education and awareness, clinical trial recruitment, physician teledetailing, direct-to-consumer (“DTC”) call handling, and pharmaceutical compliance/adherence programs. TMS Health has worked with the majority of emerging, mid-sized, and large pharmaceutical companies over the past 14 years and enjoys a high level of awareness among key marketing decision makers in the industry.
Edelstein stated, “With the backing of Palm Beach Capital and with Guy Amato leading the management team as President/CEO, our company is in a position to profitably expand our business while providing superior service to our clients.”
TMS Health prides itself in being an industry leader and innovator in expanding the marketing reach of its client base. Notable clients of TMS Health include Astra Zeneca, Johnson & Johnson, Merck, Novartis, Novo Nordisk and leading pharmaceutical advertising agencies among others. For more information, please visit the company’s website at http://www.tmshealth.com.
About TMS Health
TMS Health, an integrated healthcare communications company, is located in Boca Raton, Florida. TMS Health provides major pharmaceutical and healthcare clients with results-oriented marketing programs designed to reach and influence physicians, pharmacists and healthcare consumers. Capabilities include physician teledetailing, pharmacy programs and inbound DTC call handling. For more information please contact Guy Amato at (800) 867-2340 or visit http://www.tmshealth.com.
Source: TMS Health
