Premium direct-to-consumer clear aligner brand, OrthoFX™, launches today with a modern approach to straightening teeth, and will revolutionize the Orthodontic industry.
| IRVINE, Cailf., June 12, 2019 /PRNewswire/ -- Premium direct-to-consumer clear aligner brand, OrthoFX™, launches today with a modern approach to straightening teeth, and will revolutionize the Orthodontic industry. OrthoFX is the first clear aligner brand to focus on the consumer’s end-to-end experience, offering face-to-face doctor care, clear-cut pricing and trusted results. Founded by a team of former Invisalign and Philips Sonicare executives, OrthoFX brings decades of clear aligner expertise to a digital generation.
“We created OrthoFX to provide patients with more than just a product, but a high-end experience,” said Ren Menon, Co-Founder of OrthoFX. “We are offering a high-quality, face-to-face care brand where each patient receives treatment every step of the way through doctor visits, consultations and complete smile satisfaction guaranteed.” From the beginning of the straightening journey, OrthoFX provides a simple, frictionless experience that is fun and motivating. The OrthoFX Experience. How it works:
OrthoFX pricing is clear-cut with no hidden fees, and inclusive of all aligners and services needed to develop and maintain a beautiful smile. Patients receive face-to-face doctor care, a 3D teeth scan, aligners, and retainers. Damaged or lost aligners and retainers can be replaced within 24 hours at no additional cost. OrthoFX also offers a “Try It” kit for $95 ($249 value) which opens up greater accessibility to the benefit of professional teeth straightening and helps patients understand if aligners fit their lifestyle before making the full financial commitment. Nichole Garcia, Co-Founder of OrthoFX said, “We founded OrthoFX to provide an accessible, affordable, high quality, doctor-delivered treatment to everyone who needs teeth straightening. We are building a company that offers modern oral health care to the masses beginning with clear aligners.” Currently 192 million Americans have crooked teeth, 3 million of whom are using a variety of orthodontic treatments and less than 15% of patients are using clear aligners. Some consumers are opting for a lower cost route to teeth straightening, with aligners shipped to their door without any form of medical intervention. Beginning a treatment plan without consulting a medical professional can pose a huge risk to the consumer’s health. OrthoFX believes patient’s smiles deserve face-to-face professional supervision every step of the way, and the brand’s carefully vetted network of partner doctors play an integral role in their efficacy. OrthoFX treatment is available at a flat rate of $3950 with payment plans available and no hidden costs. For more information, please visit orthofx.com. About OrthoFX Founded by Ren Menon, former Head of Global Product Management & Innovation at Invisalign, Nichole Garcia, former General Manager at Align Technology and Philips Oral Care and Henry Chan, former Director of Research and Development at Invisalign. Together they bring expert insight into the next-generation of clean aligner experience and subscription platform with a passion to deliver straight teeth to everyone, everywhere. Media Contact:
SOURCE OrthoFX |
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