Catalyst Marketing Agency Wins CryoLife Business

Headquartered in suburban Atlanta, Georgia, CryoLife is one of the world’s leading medical device companies, providing preserved human tissues for cardiac and vascular surgeries, mechanical heart valves for aortic or mitral valve replacement, surgical adhesives and sealants, cardiac lasers for treatment of refractory angina, and state-of-the-art technology and surgical training in adult and pediatric cardiovascular surgery.

In December 2017, CryoLife acquired JOTEC, a German-based developer of technologically differentiated endovascular stent grafts, and cardiac and vascular surgical grafts, focused on aortic repair.

Amy Zajac, Associate Director for CryoLife, stated, “Our business is growing rapidly and we chose Catalyst to be our marketing partner since they have expertise in creative design, sales enablement, and developing content. This partnership will allow us to create engaging marketing materials that will support our sales team and ultimately build better relationships with our physicians and customers.”

“Our new partnership with CryoLife is a thrill for us,” said Gem Swartz, co-founder at Catalyst. “We’re excited to apply our vast healthcare marketing experience to create compelling content for them that educates and inspires action. We look forward to an ongoing partnership with CryoLife and helping them grow and scale.”

About Catalyst

Catalyst is a full-service marketing agency that provides you with an experienced, curated team to support your marketing needs. We fill in the gaps for marketing teams of all sizes and provide the strategic guidance to grow your business. Our brand purpose is to make marketing leaders be heroic. Learn more at catalystmarketing.io.

View source version on businesswire.com: https://www.businesswire.com/news/home/20200310005204/en/