Sunrise To Reschedule Fourth Quarter Earnings Announcement

MCLEAN, Va., Feb. 24 /PRNewswire-FirstCall/ -- Sunrise Senior Living, Inc. , today announced that it will be rescheduling its teleconference earnings call to on or before March 16, 2005 to report its fourth quarter and full-year 2004 financial results. This additional time will permit the Company to complete its review of the classification of approximately $15 million of certain pre-paid assets. The Company will issue a press release announcing the specific date and time of the rescheduled fourth quarter earnings call upon completion of this review.

Sunrise Senior Living is the nation’s largest provider of senior living services. The McLean, Va.-based Company employs more than 35,000 people. As of December 31, 2004, Sunrise operated 380 communities in the United States, Canada, Germany and the United Kingdom with a combined capacity for approximately 43,000 residents. Sunrise also had 33 communities under construction in these countries with a combined capacity for approximately 2,900 residents. Sunrise offers a full range of personalized senior living services, including independent living, assisted living, care for individuals with Alzheimer’s and other forms of memory loss, as well as home care, nursing and rehabilitative care. Sunrise’s senior living services are delivered by staff trained to encourage the independence, preserve the dignity, enable freedom of choice and protect the privacy of residents. To learn more about Sunrise please visit http://www.sunriseseniorliving.com/.

Certain matters discussed in this press release may be forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Although Sunrise believes the expectations reflected in such forward-looking statements are based on reasonable assumptions, there can be no assurances that its expectations will be realized. Sunrise’s actual results could differ materially from those anticipated in these forward-looking statements as a result of various factors, including, but not limited to, its ability to successfully complete The Fountains transaction and integrate it into the Company’s operations, development and construction risks, acquisition risks, licensing risks, business conditions, competition, changes in interest rates, market factors that could affect the value of the Company’s properties, the risks of downturns in economic conditions generally, satisfaction of closing conditions and availability of financing for development and acquisitions. These and other risks are detailed in the Company’s annual report on Form 10-K filed with the Securities and Exchange Commission. The Company assumes no obligation to update or supplement forward-looking statements that become untrue because of subsequent events.

Sunrise Senior Living, Inc.

CONTACT: Kenneth J. Abod, Senior Vice President and Treasurer of SunriseSenior Living, Inc., +1-703-273-7500

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