NASHVILLE, Tenn., March 8 /PRNewswire/ -- Paul Mattioli, a 12-year veteran in both print and online media and healthcare marketing strategy, has been named vice president of advertising sales for HealthLeaders magazine, an award-winning publication received by 40,000 senior level healthcare executives each month.
Scott McQuigg, president and CEO of HealthLeaders Inc., said Mattioli, who assumes his duties today in the Nashville corporate office of HealthLeaders, will lead a six-member national sales team.
"Paul brings to HealthLeaders a unique combination of print and online advertising sales leadership and healthcare marketing strategy -- experience that will be of great benefit to our customers," McQuigg said. "His work in developing marketing strategies targeting senior executives at hospitals will be invaluable as we assist industry suppliers, and their advertising agencies, in achieving their marketing and sales goals."
Mattioli served for five years in various roles at Ziff-Davis Media Inc. and was account manager at Forbes and Forbes.com. He comes to HealthLeaders from Morrison Management Specialists Inc. in Atlanta, where he was director of healthcare marketing and strategy.
"His knowledge of advertising and the healthcare marketplace will be valuable as we continue to build HealthLeaders' award-winning magazine and website as the information destinations for healthcare executives," McQuigg said.
Mattioli said he "could not be more excited about joining the dynamic HealthLeaders team."
"The defined editorial focus and brand strength of HealthLeaders, in print and on the Internet, combined with the depth and breadth of HealthLeaders Research offerings, positions us for continued strategic growth," Mattioli said. "Providing solutions to all suppliers targeting top level healthcare influencers is an evolving opportunity, and HealthLeaders Inc. is poised to make the most of that opportunity."
HealthLeaders Inc. ( http://www.healthleaders.com/ ), based in Nashville, Tenn., is an integrated healthcare media and business information company comprised of HealthLeaders magazine, HealthLeaders Online News and HealthLeaders Research, a leading provider of in-depth state-level and local data and analysis on 850 health plans, as well as analysis of healthcare developments in 75 major metropolitan markets. HealthLeaders magazine is published monthly for more than 40,000 healthcare decision makers. It provides senior-level healthcare executives with solution-focused ideas to help management teams improve business operations and with information to help them understand how their peers solve business problems.
HealthLeaders, Inc.CONTACT: Tom Gillem of HealthLeaders, Inc., +1-615-369-4806, ortom.gillem@healthleaders.com
Web site: http://www.healthleaders.com/
