Chestertown, Md., November 19, 2013 – Benchworks is pleased to announce that the company has been named Agency of Record (AOR) for West Pharmaceutical Services in relation to its Daikyo Crystal Zenith® technology platform. A global company, West is headquartered in Exton, Pennsylvania and has 32 manufacturing locations worldwide. West provides standard-setting systems and device components for parenterally administered medicines. The company helps improve the safe delivery of pharmaceutical, health care and personal care products.
As AOR for Daikyo Crystal Zenith, Benchworks will provide comprehensive marketing and branding services, including strategic planning and execution.
Melissa Johnston, Benchworks Sr. Vice President, commented on the appointment, saying, “We are very pleased to be selected as the marketing partner for West Pharmaceuticals, a leader in pharmaceutical delivery systems. Benchworks’ extensive experience in the pharmaceutical arena enables us to provide world-class marketing solutions. We are very excited about the opportunity.”
Benchworks, a comprehensive marketing services firm headquartered in Chestertown, Maryland, was founded in 1991. The company specializes in the design, production, and launch of complete marketing and branding services. Clients include a wide variety of companies in the pharmaceutical, beverage, manufacturing, marine, tourism and education industries in North America and Europe.
For more information, visit www.benchworks.com, or call 410-810-8862.
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