Up on the seventh floor of Pfizer’s cold, black-and-gray exteriored world headquarters in New York is a weird little room with a quirky little poster that will be used (and copied) more and more if Pfizer does things right.
It’s the “Innovation Room” for Pfizer’s innovation team, which occupies the seventh floor in New York. The space has germinated many of Pfizer’s Dare To Try initiatives – the project Pfizer’s used to try and encourage innovation within the company.
It seemed out of place – a room more likely to be a found in a bootstrapping accelerator than a Big Pharma company.
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