SharpLight is launching the Omnimax, an Innovative Multi-application Medaesthetic Platform, at the EADV 2010

October 6, 2010 -- Despite the tremendous growth in the types of energy-based devices for a myriad of aesthetic applications, most clinics are still based on the model where diverse energy sources are used as the sole therapy for various treatments. Stand-alone platforms are used for individual applications, requiring major investments when the clinic wants to expand its services and provide patients with new treatments. But all that is going to change, according to Mr. Shlomi Ben-Avi, CEO of SharpLight Technologies.

“OmniMax™ is the first commercially available system to offer a combination of laser, DPC, radio frequency, and infra red,” noted Mr. Ben-Avi. “Clinics need to evolve so they provide their patients with an integrated approach that covers a combination of services, including sought after treatments like body contouring, facial skin rejuvenation, and hair removal—all in one center.”

Not only is OmniMax™ enabling clinics to provide these combined packages, clinics can now grow gradually and evolve into more complete treatment centers, without being exposed to financial risk. By providing a platform that covers four advanced energy based technologies, practitioners can expand their range of services to cover new levels of intensity or anatomical areas as their business matures.

This new approach also makes good business sense. Practitioners who currently work with only a limited number of applications can retain customers by offering them an enhanced range of services for all aesthetic needs. Moreover, by furnishing a single expandable hub capable of providing all treatments, OmniMax™ ensures that the clinic’s investment is fully exploited on an ongoing basis.

“Today’s medaesthetic patients seek a youthful and rejuvenated appearance rather than treatments for specific indications,” explained Ben-Avi. “They also need a one-stop-shop clinic that has the answer for all their aesthetic needs.” Practitioners can now provide patients with superior results by offering a package that includes an array of treatments and combines different technologies at several levels of intensity. For example, enhanced results are achieved when wrinkle reduction is followed by skin tightening treatments.

”Comprehensive aesthetic results depend both on the experience of the practitioner as well as on the available technologies,” noted Dr. Betty Czajkowsky, SharpLight’s medical advisor. “Combined technologies have proven to be much more effective, especially when various skin imperfections need to be addressed as is usually the case.” For example, Intense Pulsed Light combined with Er: YAG has shown to be very effective for facial skin rejuvenation. SharpLight Technologies will launch OmniMax™ at the EADV at booth B00:05.

About OmniMax™

The OmniMax™ is a cross-technological platform that offers a vast range of applications in body shaping, skin rejuvenation and hair removal. OmniMax offers proprietary and professional technology that can dramatically shorten treatment’s time:

• Four professional aesthetic laser handpieces: Long pulse Nd:YAG 1064nm, Q switch Nd:YAG 1064/532nm, Er:YAG 2940 and Er:YAG 2940 fractional.

• Multi-polar radio frequency hand pieces with 4 replaceable heads for body and 3 cylindrical hand piece for facial treatments. Available treatments: body contouring, cellulite reduction, skin tightening and skin rejuvenation.

• 13 IPL handpieces with a proprietary three different pulse configurations system - Dynamic Pulse Control (DPC) for hair removal, skin rejuvenation, vascular and pigmented lesions and acne.

• Two Infra red handpieces, 6.4cm2 for body treatments and 3.4 cm2 for face treatments. Each handpiece allows selection of the appropriate light shape, regular and fractional.

About SharpLight Technologies

SharpLight Technologies develops products, services and knowledge for the medical and aesthetics industries. The company is a part of the American Laser Clinics group, a medical service provider with a large private chain of aesthetic medical centers serving more than 100,000 clients. This accumulated wealth of professional experience is the source for developing SharpLight’s unique toolkit. SharpLight provides solutions that increase business performance by means of technology and complete business concept.

Contact information Meytal Snir Gal, Marketing Director Cell: +972 (50) 6992321 E-mail: meytal_s@sharplightech.com For more information, visit the SharpLight web site: www.sharplightech.com

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