Roche’s Strategy for China - Global, Not Local

October 30, 2011 -- When asked to describe Roche’s strategy for China, Dr. Joe McCracken, Global Head of Business Development for the Swiss pharma, disarmingly answered “We don’t have one.” But he didn’t mean Roche has no strategy for China. “China is part of our global strategy and everything China does is related to our global strategy,” he explained in an exclusive interview with ChinaBio® Today in Shanghai. More details....

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