WINTER PARK, Fla., April 5 /PRNewswire/ -- GeniCon, fast emerging as a global leader in the laparoscopic surgical instrument field, has hired Exeter Communications to assist with its marketing, sales and public relations both at home and overseas.
GeniCon, which has its corporate headquarters in Winter Park, designs, manufactures and sells a wide range of award-winning laparoscopic surgical products and medical imaging systems to 48 countries worldwide. Founder, President and CEO Gary Haberland says: “We are delighted to be working with Exeter Communications at this very important stage in our company’s growth. We’re counting on their expertise with the Department of Defense and a broad range of other markets to support GeniCon’s implementation of our strategic marketing initiatives.”
“GeniCon is recognized as an emerging leader in this market because of its innovative patented designs and commitment to the highest quality of both products and service, which continues to grow,” Haberland asserts. “The minimally invasive surgery market is huge and growing. Working in concert with Exeter Communications, we plan to capture a much larger market share.”
Longwood-based Exeter Communications specializes in strategic planning and marketing and has associate offices in New York, London and Brussels. President Bob Jordan says, “GeniCon is an exciting company with exciting products in a multibillion-dollar market that keeps on growing. It’s a great opportunity to put a cutting-edge U.S. company like GeniCon firmly on the global map.”
About GeniCon: GeniCon, founded in 1998, is an emerging leader in the design, production and distribution of patented laparoscopic surgical instruments. Its products are sold in over 48 countries. The Society of Laparoendoscopic Surgeons awarded GENICON the 2005 Innovation of the Year Award for the GENICON Bladeless Trocar(C) system. The Company was also recognized with the U.S. Commerce Department’s Export Achievement Award in 2002. All GeniCon products are designed and manufactured in their own ISO 13485 certified state-of-the-art facility in Greater Orlando. Contact: Clinton Hollowell, U.S. Sales Director, 321-947-1524 or e-mail: cbh@geniconendo.com .
Exeter Communications LLC
CONTACT: Don Philpott of Exeter Communications, +1-407-862-5477
Web site: http://www.exetercom.com/
