Clinical Trials: Past, Present And Future Survey Report Released By SCORR Marketing And Applied Clinical Trials

KEARNEY, Neb.--(BUSINESS WIRE)--SCORR Marketing, a global health science marketing and communications firm, has announced that a new survey report, Clinical Trials: Past, Present and Future is now available for free download. The report, produced in partnership with Applied Clinical Trials, describes what clinical trial professionals perceive to be the biggest changes in clinical trials in the last 10 years and what they expect as they continue to evolve in the future.

“Clinical trials have changed dramatically in the last decade,” said Cliff Echols, market intelligence director at SCORR Marketing. “More than ever, sponsors are pressured to get drugs to market faster and cheaper while addressing more FDA regulations, a growing number of trials, fierce competition for patients and an increasingly global trial landscape. In this survey, we dug deeper to understand how trials have changed and why. We also gained insight into what we can expect in the future as trials become increasingly complex.”

“Among the key takeaways of the report is that respondents believe that some roles have changed more because of technology, while others are different because of increased collaboration,” said Michael Tessalone, vice president/group publisher at Applied Clinical Trials. “Data managers’ and clinical research associates’ jobs have changed because of technology, while project managers’ roles are different mostly because they must collaborate more across functions, respondents said.”

While survey participants believe the increase in endpoints best explains the growing complexity of clinical trials over the past 10 years, they also predict an increase in the number of adaptive trials will lead to increasing clinical trial complexity in the future.

Clinical Trials: Past, Present and Future is available for download now at scorrmarketing.com.

About SCORR Marketing

SCORR Marketing is the leading marketing and communications firm in the health sciences industry. We partner with organizations involved in global research, development and commercialization of biopharmaceutical and device products and the delivery of health care products and services. At SCORR, we achieve results for our clients by applying our proven, disciplined approach to synthesize market intelligence, strategy and creativity. We have locations across North America and Europe. For more information, visit www.scorrmarketing.com.

SCORR Marketing
Lea Studer, 308-237-5567
lea@scorrmarketing.com

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