SUNNYVALE, Calif.--(BUSINESS WIRE)--Aptus Endosystems today announced the appointment of James Reinstein as President and Chief Executive Officer, effective February 27, 2012. Mr. Reinstein joins Aptus from Cyberonics where he held the position of Senior Vice President and Chief Commercial Officer. Prior to joining Cyberonics he held executive positions in sales, marketing and senior management in the United States, Europe, Latin America and Asia with the Boston Scientific Corporation. Jeff Elkins, the current President and Chief Executive Officer will remain in the company as Senior Vice President and Chief Operating Officer. Jeff will continue to be a member of the Board of Directors. Mr. Reinstein has also been appointed to Aptus’ Board of Directors.
