RALEIGH, N.C., Oct. 31 /PRNewswire/ -- The Catevo Group, a global integrated communications, marketing, technology and management consultancy headquartered in Raleigh, N.C., has appointed Gary Cantrell as president of Catevo Health and executive vice president of business development for Catevo Americas.
“We are delighted and honored to welcome Gary to The Catevo Group,” said Catevo President and CEO Dr. Mitch Javidi. “With nearly three decades of experience in the healthcare industry, Gary brings an in-depth knowledge and understanding of the business that will help us strengthen our ability to serve companies, associations and professional institutions throughout the healthcare field.
“Catevo’s experience with healthcare clients -- some for more than 30 years -- affords us a unique perspective on some of the primary challenges facing today’s healthcare organizations,” said Javidi. “Through Catevo Health, we are focusing resources on identifying and researching these issues, and then developing strategic programs to operate more effectively and help improve patient outcomes.”
Mr. Cantrell joined Catevo after a long and distinguished career in the healthcare industry. He most recently served as executive vice president of sales and marketing for TEAMM Pharmaceuticals, an Accentia Biopharmaceuticals Company, where he oversaw all commercial functions, including sales, marketing, sales operations and commercial development. Under his leadership, TEAMM successfully built a commercial infrastructure of 115 professional sales and marketing personnel and launched six brands in less than three years.
“In 2006 the healthcare business in the U.S. and abroad is evolving more significantly and more rapidly than virtually any other sector,” said Mr. Cantrell. “In the midst of this upheaval, healthcare organizations - be they hospitals, MCOs, pharmaceutical manufacturers, biotech firms or professional associations - have the opportunity to thrive with the right business strategy. I’m convinced that Catevo has the right people and the right model to help our clients make that happen.”
Prior to joining TEAMM, Mr. Cantrell worked for 22 years with GlaxoSmithKline, where he held numerous senior management positions in training and sales and marketing, including regional director of hospital sales and business unit director and group director of health systems marketing. Recognized regularly for his professional leadership, Mr. Cantrell earned numerous sales and marketing awards for outstanding performance. He completed his career at GSK overseeing 22 brands as group director of non- promoted brands.
While earning his Bachelor of Arts degree in business administration and Bachelor of Science degree in health care administration from Wichita State University, Mr. Cantrell gained clinical experience working as a respiratory therapist at a major medical center. He currently serves as an advisor to several emerging healthcare companies and is active in local and national business development professional activities. He is also a board advisor to the N.C. State University Supply Chain Resource Consortium, focusing on biopharmaceuticals.
About The Catevo Group
The Catevo Group -- catalysts for business evolution -- leads the next generation of business consulting firms, combining diverse functions such as marketing communications, public relations, branding, research, technology development and supply chain management under one roof. In addition to traditional research, branding, marketing and public relations consulting services, The Catevo Group offers a comprehensive suite of proprietary e-learning products, a competitive business intelligence portal, and business and supply chain optimization analytics and solutions designed to enhance financial and performance benefits.
The Catevo Group is headquartered in Raleigh, N.C., with offices in Charlotte, Washington, D.C., Miami, London, and Media City, Dubai. The firm also is a founding partner of The WORLDCOM Group, the largest international consortium of independent marketing and public relations firms.
More information can be found at www.catevo.com.
The Catevo Group
CONTACT: Roger Friedensen of The Catevo Group, +1-919-877-0877, orrfriedensen@catevo.com
Web site: http://www.catevo.com//
