Thomas Jefferson University Researchers Find Personalized Interventions Key to Improving Colon Cancer Screening Rates

(PHILADELPHIA) -- One of the best ways to encourage an individual to get screened for colorectal cancer is to use a personalized approach, according to researchers at Jefferson Medical College in Philadelphia. A new study shows that simple, personalized interventions that guide recipients through the screening process can significantly improve colorectal cancer screening rates in primary care practices.

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