SAN DIEGO--(BUSINESS WIRE)--PURE Bioscience, Inc. (NASDAQ: PURE), creator of the patented silver dihydrogen citrate (SDC) antimicrobial, today announced it has taken direct control of SDC-based product sales through a restructuring of its domestic and international sales, marketing and distribution strategy and operations. PURE will now market and sell its proprietary new PURE™ Hard Surface disinfectant and food contact surface sanitizer brand into consumer, commercial and institutional markets, including the food processing industry, through a combination of alternative and traditional distribution channels.
