Here’s How People Judge You Based On Your Face, Princeton University Study

Scientists have identified countless ways that we judge people based on their looks, even when those judgments have no basis in reality.

“We form these immediate impressions of people — we just can’t help it,” Alexander Todorov, a psychology professor at Princeton University, told Business Insider.

Todorov’s lab tests responses to computer-generated faces to model traits associated with perceived attractiveness, trustworthiness, competence, and more.

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