American Medical Security Group To Present At Banc Of America Securities Health Care Conference

GREEN BAY, Wis., May 12 /PRNewswire-FirstCall/ -- American Medical Security Group, Inc. (AMS), announced today that Samuel V. Miller, AMS Chairman, President & Chief Executive Officer, will make a presentation at the Banc of America Securities Health Care Conference May 21, 2004 in Las Vegas.

The AMS presentation is scheduled for 9:20 a.m. (PDT) at the Four Seasons Hotel. Investors, analysts and the general public can link to the live presentation at the AMS website: eAMS.com. Click on the Investors icon and then the "Banc of America Securities Health Care Conference" heading to link to the audio of the presentation.

The presentation will include financial highlights as well as information on the company's strategies for its core small group and individual health benefit businesses.

Everyone listening to the AMS presentation is encouraged to read the company's report on Form 10-K for 2003 and AMS' Form 10-Q for the first quarter of 2004 on file with the Securities & Exchange Commission, including the cautionary statement and the company's historical results of operations and financial condition. Any non-GAAP information shared in the presentation will be reconciled in the Investor Section of the company's website: eAMS.com.

American Medical Security Group, through its operating subsidiaries, markets health-care benefits and insurance products to small businesses, families and individuals. Insurance products of American Medical Security Group are underwritten by United Wisconsin Life Insurance Company. The company serves customers nationwide through partnerships with professional, independent agents and quality health care providers.

American Medical Security Group, Inc.

CONTACT: Cliff Bowers, Vice President, Corporate Communications ofAmerican Medical Security Group, Inc., +1-920-661-2766

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