Kramer Laboratories Announces New Corporate Identity as Arcadia Consumer Healthcare
NEW YORK, Oct. 8, 2019 /PRNewswire/ -- Kramer Laboratories, Inc., a healthcare company that delivers innovative products to help consumers self-treat their everyday problems, announced today that it has changed its corporate name to Arcadia Consumer Healthcare, Inc.
"Kramer Laboratories began as a small, family-owned company out of Florida over 35 years ago, and we couldn't be prouder of our history," said Robert O'Neil, Chairman of the Board, Arcadia Consumer Healthcare. "Last year's acquisition by Avista Capital Partners, along with our recent dramatic growth, has signaled a new era for our company and an opportunity to renew our commitment to both our Customers and Consumers."
Along with the name change, the company has a new clearly defined Mission and Purpose: We exist to help people THRIVE. At Arcadia Consumer Healthcare, we believe true happiness is when you feel great on the inside and look great on the outside. And we feel that this harmony of feeling great AND looking great should be well within reach.
"Arcadia Consumer Healthcare is dedicated to providing consumers with effective, high quality, and simple solutions," says Michael DeBiasi, CEO, Arcadia Consumer Healthcare. "Our brands are demonstrating double-digit growth and we're excited to find new opportunities to deliver innovative solutions to everyday healthcare needs."
Arcadia Consumer Healthcare's current portfolio includes Nizoral®, the fastest growing therapeutic dandruff shampoo, and Fungi-Nail®, a market leader in the specialty footcare category, as well as HC Max™ and Safetussin®.
Kramer Laboratories, Inc. and Kramer Consumer Healthcare, Inc. will be subsidiaries of Arcadia Consumer Healthcare, Inc. The new company name will not affect current brands, their regulatory status or their labels. Current products will continue to be sold under the existing Kramer Laboratories, Inc. entity.
For more information on Arcadia Consumer Healthcare, please visit www.arcadiach.com.
About Arcadia Consumer Healthcare, Inc.
About Avista Capital Partners
Media contact: Chris Toscano, 212-704-8118, Chris.Toscano@edelman.com
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SOURCE Arcadia Consumer Healthcare