Bayer AG Bets On One-Of-A-Kind Formula To Spark Innovation

Published: Jan 02, 2014

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Germany's Bayer expects a campaign to accelerate the pace of new discoveries of ingredients for pharmaceuticals and pesticides to yield results as early as 2016, a management board member said. "We expect it to be reflected in our pipeline in the next two, three, four, five years," Wolfgang Plischke, Bayer's outgoing innovation chief, told Reuters in an interview. Under the project named Nimbus, announced in 2012, Bayer's human and animal health businesses as well as its CropScience division are being tied together more closely and hundreds of Bayer researchers are encouraged to exchange information that could help in the discovery of new ingredients.

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