Olympic Gold Medalist and Public Health Advocate to Raise Awareness for Routine Blood Testing
AUSTIN, Texas – Babson Diagnostics today announced a three-year partnership with Olympic gold medalist and public health advocate Gabby Thomas to promote accessible healthcare and raise awareness about the importance of routine blood testing through its patient-friendly BetterWay™ blood testing.
Beyond being an elite athlete, Gabby graduated from
Harvard with a degree in Neuroscience and earned a Master of Public Health in
Epidemiology from University of Texas, Austin. She now serves as a public
health advocate, which includes directing a hypertension prevention program and
volunteering at an Austin clinic serving uninsured and underserved populations.
Being at the top of her sport means Gabby keeps a close
eye on her health, and that includes regular blood work. She believes everyone
should have access to the same proactive monitoring. That’s why she’s
partnering with Babson to promote BetterWay, which gives patients access to a
broad menu of common diagnostic tests using a fingertip blood collection system
that has earned high patient satisfaction ratings.
“Making healthcare more accessible is something I really
care about, and BetterWay’s fingertip testing helps remove the barriers so many
people face,” said Gabby Thomas. “Improving the patient experience matters,
because when people feel comfortable and supported, they’re more likely to
follow through with care. When care is more approachable, it can truly change
lives.”
“We’re proud to partner with Gabby. She embodies the
values that define Babson and BetterWay: integrity, caring, and a commitment to
excellence,” said Web Golinkin, President of Babson Diagnostics. “We share her
passion for public health and look forward to working closely with her to
advance it.”
For more details, visit BetterWay.com or follow us on Instagram or LinkedIn.
About
BetterWayTM by Babson Diagnostics BetterWayTM is blood testing
reimagined—patient-friendly fingertip collection with accurate lab results. One
in three people skip blood testing due to anxiety, fear of needles, difficult
venous access, or inconvenience. BetterWay enables blood testing without phlebotomy.
This improves patient experience, increases adherence to testing,
optimizes staffing efficiency, and advances health equity. BetterWay was
developed by Babson Diagnostics, a science-first healthcare technology company
that has become the global thought leader in the use of capillary blood for
routine testing. Babson was named 2024 Medtech Company of the Year by MD + DI,
2025 SXSW Innovation Award winner for Health & Biotech, and one of Fast
Company’s 2025 Most Innovative Companies in Healthcare. For more information,
please visit BetterWay.com or connect with
us on Instagram or LinkedIn.
Note
to editors: A
biography of Gabby Thomas and high-resolution images are available at the
following link.
Media
inquiries only: Ray Young 512.694.6097 For general inquiries: discover@babsondx.com