LONDON, April 12 /PRNewswire/ -- Increasing public awareness about the need for enhanced infection control will spur the widespread use of non-contact thermometers, thereby supporting growth in the European temperature monitoring devices market. Targeting niche applications will also help reduce the effects of price competition, while sustaining revenue generation.
Frost & Sullivan (http://www.healthcare.frost.com) finds that the European Temperature Monitoring Devices Market generated revenues of $150.0 million in 2005 and estimates to reach $240.0 million in 2012.
“The market has reached a phase of saturation, with limited technological progress,” says Frost & Sullivan Senior Research Analyst Aarati Ajay. “However, mounting concerns about patient safety and infection control, particularly in the aftermath of virulent strains of SARS and the avian flu, is spurring demand for non-contact thermometers.”
Countries such as the United Kingdom and France are likely to take the lead in adopting thermometers that enable minimal body contact. The course of market growth will thereby shift from more traditional temperature devices to those based on newer technologies.
Certain types of thermometers, including phase change disposable, temporal artery and infrared ear and tympanic ones are likely to experience a surge in demand. These thermometers not only provide more accurate readings than their traditional counterparts, but also obviate issues of infection transmission that beset conventional body-contact thermometers.
The market is currently defined by intensifying competition. In addition to rising rivalry among regional companies, typically low entry barriers have resulted in a flood of competitors from Taiwan, Indonesia, South Korea, China and other Asian countries, thus resulting in a deluge of low-cost products.
Escalating competition has triggered rampant price cutting, with local manufacturers facing dwindling profit margins. Price erosion has emerged as a critical challenge, with prices forecast to reduce at the rate of 20 per cent over the next four to five years. Nor are volume sales expected to rise so as to offset the projected price attrition.
“Catering to niche markets by developing product features suited to particular applications could be a way for vendors to sustain market growth,” advises Ms. Ajay. “With the market currently characterised by low product differentiation, companies could strategically reposition their offerings in niche application segments through product changes and improvements.”
European Temperature Monitoring Devices Market is part of the Patient Monitoring Subscription, which also includes research in the following markets: European Mid range Patient Monitors Market, Eastern European Patient Monitors Market, Integration of IT with Patient Monitoring. All research included in subscriptions provide detailed market opportunities and industry trends. All research is evaluated following extensive interviews with market participants. Interviews are available to the press.
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Contact: Radhika Menon Theodore Corporate Communications - Europe P: +91-44-42044541 F: +91-44-24314264 E: rmtheodore@frost.com Melina Trevino Corporate Communications - Americas P: +1-210-247-2440 F: +1-210-348-1003 E: melina.trevino@frost.com Surbhi Dedhia Corporate Communications - India P: +91-22-5001-3431 E: sdedhia@frost.com Jasminder Kaur Corporate Communications - Asia Pacific P: +65-68900937 E: jkaur@frost.com Sharmin Jassal Corporate Communications - Australia P: +61-2-8247-8900 F: +61-2-9252-8066 E: sjassal@frost.comwww.frost.com
Keywords in this release: thermometers, temperature monitoring devices, infection control, SARS, avian flu, non contact thermometers, traditional temperature measuring devices, phase change disposable thermometers, temporal artery thermometers, infrared ear and tympanic thermometers, Taiwan, Indonesia, South Korea, China, United Kingdom, France, Europe, market, research, service
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CONTACT: Contact: Radhika Menon Theodore, Corporate Communications -Europe, P: +91-44-42044541, F: +91-44-24314264, E: rmtheodore@frost.com.Melina Trevino, Corporate Communications - Americas, P: +1-210-247-2440, F:+1-210-348-1003, E: melina.trevino@frost.com. Surbhi Dedhia, CorporateCommunications - India, P: +91-22-5001-3431, E: sdedhia@frost.com.Jasminder Kaur, Corporate Communications - Asia Pacific, P: +65-68900937,E: jkaur@frost.com. Sharmin Jassa, Corporate Communications - Australia,P: +61-2-8247-8900, F: +61-2-9252-8066, E: sjassal@frost.com