REDWOOD CITY, Calif., Aug. 9 /PRNewswire/ -- Edge Dynamics, the leading provider of channel commerce management (CCM) solutions, today announced CV Therapeutics, Inc. has selected Edge Dynamics’ CCM Essentials OnDemand solution to provide channel visibility and manage sales effectiveness of its new product introductions. CV Therapeutics is a leading biopharmaceutical company focused on the development of small molecule drugs to treat cardiovascular diseases. CV Therapeutics approved products include Ranexa(R) (ranolazine extended-release tablets), which is indicated for the treatment of chronic angina in patients who have not achieved an adequate response with other antianginal drugs. CV Therapeutics launched Ranexa(R) in the United States earlier this year. As part of this selection, Edge Dynamics’ hosted CCM Essentials OnDemand solution will help CV Therapeutics streamline and automate the real-time collection and analysis of channel data such as EDI 867 product transfer and resale reports, which will enable sales, marketing, and finance to monitor product inventory levels and product movement, and also track revenue accruals.
“We evaluated several options and are very excited to be working with Edge Dynamics. We believe that the information they can provide will help us to manage the anticipated growth of Ranexa(R) and optimize our business performance,” said David McCaleb, senior vice president of commercial operations, CV Therapeutics.
“We are pleased to add CV Therapeutics to our world-class list of customers, which include top pharmaceutical manufacturers and biopharmaceutical companies,” said John McGrory, president and CEO of Edge Dynamics. “With our hosted channel commerce management solution, CV Therapeutics will be able to deploy quickly and have access to our industry-leading capabilities and built-in best practices without having to make upfront investments in hardware or software.”
As the leader in channel commerce management, Edge Dynamics currently manages more than $100 billion in annual US channel revenues.
About Edge Dynamics
Edge Dynamics is the pioneer and leading provider of channel commerce management (CCM) solutions to the life sciences industry. Edge Dynamics uniquely provides a full range of on-premise, hosted and hybrid solutions that enable manufacturers to optimize their transaction stream processing to address critical business challenges in the areas of operations performance, regulatory compliance, and brand integrity. Deployed at leading pharmaceutical manufacturers, the Edge Dynamics solution currently optimizes more than $100 billion in annual channel revenues. Edge Dynamics has offices in Redwood City, Calif. and Philadelphia, Pa. For more information, visit www.edgedynamics.com, send email to info@edgedynamics.com, or call (866) 737-EDGE.
NOTE: Edge Dynamics and the Edge Dynamics logo are trademarks of Edge Dynamics, Inc. in the United States and other countries. All other company and product names mentioned are the trademarks or registered trademarks of their respective companies.
Edge Dynamics, Inc.
CONTACT: Scott Bauman of Greenough Communications, +1-617-275-6518, forEdge Dynamics, Inc.
Web site: http://www.edgedynamics.com/
