bioMerieux, Inc. Takes New Direction to Better Serve Customers and Support the Clinical Laboratory Community

DURHAM, N.C.--(BUSINESS WIRE)--bioMérieux – a world leader in the field of in vitro diagnostics – announced plans to divert trade-show expense allocations into education and knowledge-exchange initiatives for its customers and the clinical microbiology community. The company plans to launch a new WorkSmart™ initiative, host regional education programs and offer limited-time-only customer incentives.

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