RALEIGH, N.C., April 25 /PRNewswire/ -- The Pharmaceutical Institute, the leading provider of specialized knowledge for pharma and biotech professionals, announced today that Dan Blue, Executive Director, will serve as conference chairperson at the 2nd Annual Pharmaceutical Market Research Summit hosted by the Center for Business Intelligence (CBI). The conference will be held April 26-27, 2007 at the Park Hyatt Philadelphia at the Bellevue and will feature detailed case studies and commentary from some of the industry's leading market research professionals.
According to CBI, overall market research spending has increased over the last two years, and pharmaceutical companies are spending an average of nearly $2 million for market research support for product launches alone. In sponsoring the Pharmaceutical Market Research Summit, CBI clearly recognizes the growing prominence that market research will assume as the pharmaceutical direct-to-consumer and marketing environment evolves over the coming years.
Dan Blue brings his vast experience and industry expertise to his role as conference chairperson. Mr. Blue applied his knowledge of finance, law, and healthcare to establish the Pharmaceutical Institute. Previously, he worked in the healthcare investment banking group at Bear, Stearns & Co. Inc. and in business development for a subsidiary of Glaxo Wellcome. His current areas of focus are management education and training, Internet-based learning, and Internet-based commerce within the pharmaceutical and biotech industries.
Mr. Blue attended Duke University, where he earned an MBA from the Fuqua School of Business, a JD from the School of Law, and a BSE in Biomedical Engineering.
For more information on this event, please visit http://www.cbinet.com/marketresearch.
About the Pharmaceutical Institute
The Pharmaceutical Institute, based in Raleigh, N.C., is the foremost provider of specialized knowledge for pharma and biotech professionals. The company is building the world's largest single library of industry-related information and educational resources.
The Pharmaceutical Institute was created by Campbell Alliance, the leading management consulting firm specializing in the pharmaceutical and biotechnology industries. Campbell Alliance provides resources and expertise to maximize the Pharmaceutical Institute's effectiveness.
For more information, please visit www.pharmainstitute.com.
Pharmaceutical InstituteCONTACT: James Forte, Public and Media Relations Manager of PharmaceuticalInstitute, +1-919-844-5650, extension 7302, jforte@pharmainstitute.com
