Unsuccessful Job seekers Often Cease to be Customers of the Company That Rejected Them

HR Magazine -- Half of all unsuccessful jobseekers say their recruitment experience was so bad it left them with a negative view of that company, such that 18% of them say they will cease to be a customer in the future. The findings, revealed today by pyschometrics experts SHL, finds organisations are failing to tie the employer brand with the consumer one, and risk a permanent loss in business from applicants put off from being consumers.