STOCKHOLM, Sweden--(BUSINESS WIRE)--Nils Sellbom has been appointed Vice President Marketing and Sales. Today Nils is the Head of Sales Americas and President of Vitrolife’s (STO:VITR) subsidiary in the USA. Previously he was President of the company that Vitrolife acquired at the beginning of 2006, Swemed. Jonas Falk, who today is responsible for Vitrolife’s sales in the Middle East, Asia and Oceania, has been appointed Head of Sales Americas and will be based in the USA. “We are happy that Nils has taken on the work of further developing the sales organization. Nils has long and solid experience, amongst other things from several years within Astra Zeneca China as Vice President Marketing and Sales, and has done a very good job in the USA during the past year, where we have seen a very positive development of sales,” say Vitrolife’s President and CEO Magnus Nilsson.
