The Vitamin Shoppe® (NYSE: VSI), an omni-channel specialty retailer of nutritional products, announced today that its new and improved Healthy Awards® loyalty program launched nationwide after a successful pilot
SECAUCUS, N.J., April 8, 2019 /PRNewswire/ -- The Vitamin Shoppe® (NYSE: VSI), an omni-channel specialty retailer of nutritional products, announced today that its new and improved Healthy Awards® loyalty program launched nationwide after a successful pilot. Healthy Awards now offers all members greater earning potential, more exclusive benefits, and flexible rewards. The program is designed to empower The Vitamin Shoppe customers to make their well-being a priority and live their best life, however they define it. Sharon Leite, Chief Executive Officer of The Vitamin Shoppe said, “The customer relationship is the cornerstone of The Vitamin Shoppe’s reinvention. With over 90 percent of the company’s sales coming from Healthy Awards members, we are delighted to launch our new loyalty program as the first step in having a much more meaningful relationship with our customers.” Taking Loyalty to the Next Level All enrolled Healthy Awards members earn a $5 Award with every 125 points, and can easily redeem Awards online, in-store, or on-the-spot with the VShoppe app. Depending on the customer’s tier, the program includes many exciting features, such as:
Both Silver and Gold level members get early access, exclusive offers, and big savings on The Vitamin Shoppe’s own brands, including The Vitamin Shoppe®, BodyTech®, plnt® brands, and more. Plus, all loyalty customers receive 10 percent off their purchases when they subscribe to The Vitamin Shoppe’s auto delivery program. “We took a completely fresh look at how we could have a greater understanding of our customers’ needs by personalizing and enhancing our loyalty program,” said Stacey Renfro, Executive Vice President and Chief Customer and Digital Officer for The Vitamin Shoppe. “We are inspired by our customers, and are committed to finding ways to celebrate the incredible strides they make toward their goals,” said Ms. Renfro. A Personalized Effort to ‘Celebrate You’ Every Day Follow @VitaminShoppe and #CelebrateYou on Instagram to see how The Vitamin Shoppe Health Enthusiasts are surprising Healthy Awards members, and view some inspiring member stories at VitaminShoppe.com/CelebrateYou. For more information about the new loyalty program, or to sign up for Healthy Awards, visit VitaminShoppe.com/HealthyAwards. About The Vitamin Shoppe®, Inc. (NYSE: VSI) View original content:http://www.prnewswire.com/news-releases/the-vitamin-shoppe-launches-new-healthy-awards-loyalty-program-nationwide-300825914.html SOURCE The Vitamin Shoppe | ||
Company Codes: NYSE:VSI |