This is the critical phase when pre-screened patients wait for site follow up and an in-office screening visit, and for many reasons this follow up often does not occur.
To streamline the recruitment ‘pull-through’ process and help study sites and sponsors succeed with their patient recruitment efforts, MediciGlobal introduces the Study Resource Center™ and also welcomes Pat Patterson, RN, CCRC as its Director. Pat is a highly experienced certified clinical research nurse with nearly 20 years of clinical research experience at academic, hospital and community based clinical research settings. Pat has seen first-hand that study sites often need a central resource to turn to for all aspects of patient recruitment support, especially services that save time on processing patient referrals.
The Study Resource Center supports research sites with services that enhance recruitment efficiency including pre-screening potential study subjects, maximizing local media budgets, managing patient referrals, and sustaining the interest of patients until study sites can schedule on-site screening visits. In today’s clinical research environment, trial sites must successfully execute more complex clinical protocols despite fewer resources, less time, smaller budgets, and a shifting patient recruitment environment (from the traditional offline advertising to online eMarketing). MediciGlobal established the Study Resource Center in response to a growing number of requests from study coordinators and site marketing managers to directly provide services that support them in finding patients, pulling the patients most likely to randomize through the referral pipeline, and retaining patients long term.
The Study Resource Center is a place for sites to go when they need recruitment-retention support. Pat Patterson contends that study coordinators like to know they are dealing with someone who has “walked in their shoes” and understands their issues. MediciGlobal has supported sites indirectly through study sponsors, but now these services can be accessed directly by sites, and include:
1. Education-- webinars to assist sites with patient recruitment using the internet and social media.
2. Efficient pre-screening-- online/offline patient pre-screening questionnaires that track responses and data instantly.
3. Logistical support-- appointment scheduling, follow up with patient referrals (when sites are unable to do so promptly).
4. Problem solving-- when sites need help with tackling recruitment challenges.
5. Advertising support-- design of customized ads (for the Web, print and broadcast).
6. eMarketing support-- design and development of internet advertising campaigns, highly targeted to support study sites individually.
7. Retention-- strategies and programs to sustain patient interest during and post the treatment period of the study.
The Study Resource Center integrates under one roof MediciGlobal’s Site Support team with the services of the company’s in-house patient contact center, ProtoCall®. Centralizing these functions enhances the coordination of critical recruitment-retention support services to study sites. As Patterson explains, “The Study Resource Center provides its expertise to help study sites succeed with patient recruitment-retention and the long term retention of patients well after the active treatment period has concluded”.
Ms. Patterson’s expertise spans two decades and includes many accolades, such as being among one of the first to undergo the Association of Clinical Research Professionals’ (ACRP’s) qualification process for a certified clinical research coordinator (CCRC), and multiple sponsor awards. Recognized as a consistent top performer for studies conducted for major biopharmaceutical sponsors, Pat has earned a reputation for excellence by participating on national and international study advisory boards.
According to Liz Moench, MediciGlobal President & CEO, “We at MediciGlobal are excited with the increased level of service and support to research sites. We are eager for sites to take advantage of our eMarketing expertise, our recruitment portal, our patient contact management systems and our ability to enhance their overall recruitment-retention success”.
About MediciGlobal MediciGlobal based in the U.S. and U.K., is a specialty patient recruitment - retention company, developing programs for clinical trials of all sizes in countries around the globe. MediciGlobal's expertise in patient recruitment and retention ensures that biopharmaceutical and life sciences companies meet their clinical study timelines. For nearly two decades, MediciGlobal has been one of only a few companies focused solely on patient recruitment and retention. www.mediciglobal.com
Alicia Carango- Healthcare Communications Developer
MediciGlobal 1014 West 9th Avenue King of Prussia, Pennsylvania 19406 (P) 484-674-6855 acarango@mediciglobal.com www.mediciglobal.com Europe office: London, UK
