LEXINGTON, Mass., July 23 /PRNewswire/ -- Instrumentation Laboratory (IL) today announced that it has launched two newly revised websites: www.ilus.com, IL’s North American website, and www.ilww.com, the Company’s worldwide site, from which all affiliate sites can be accessed. Both sites convey IL’s new corporate brand identity, including the branding line: “Our Passion. Your Results.” The new branding speaks to IL’s dedication to providing healthcare practitioners with the best tools to continuously improve the quality of test results, and thus, patient care and patient safety.
The home page of www.ilus.com highlights IL’s two primary product lines in North America: Critical Care and Hemostasis diagnostics. On the Critical Care side, the new GEM Premier 4000 analyzer is featured. For Hemostasis, the Company offers a comprehensive overview of all key analyzers and reagents in their product line. The website now offers a literature library, complete with downloadable brochures, clinical papers and Material Safety and Data Sheets (MSDS).
“We designed our new sites with ease-of-use and comprehensiveness in mind. We have a wide variety of users who come to our sites for different reasons, and want them all to get what they came for in the fastest and simplest manner possible,” said Ramon Benet, VP of Worldwide Marketing, US Sales and Service of IL. “Early feedback suggests that we have accomplished this goal and we are very pleased with the final product. Our sites reflect exactly what IL is all about: the highest quality products, friendly service and a dedication to patient care and safety.”
The www.ilus.com homepage also features the latest news and events, with a link to an archive of press releases. And, the latest job postings, customer service and technical support can all be accessed from links on the homepage. The site even includes useful links to other industry-related websites.
Instrumentation Laboratory (www.ilus.com), founded in 1959, is a worldwide developer, manufacturer and distributor of in vitro diagnostic instruments, related reagents and controls for use primarily in hospitals and independent clinical laboratories. The company’s product lines include critical care systems, hemostasis systems and information management systems. IL’s GEM product offerings, part of the critical care line, include the new GEM Premier 4000 analyzer with Intelligent Quality Management (iQM(R)), GEM Premier 3000 analyzer, GEM OPL(TM), a portable whole blood CO-Oximeter and the GEM PCL Plus, a portable coagulation analyzer. IL’s hemostasis portfolio includes the ACL TOP(R) Family of Hemostasis Testing Systems, fully automated, high-productivity analyzers, including the ACL TOP and the new ACL TOP 500 CTS. IL also offers the ACL ELITE(R) and ELITE PRO, other hemostasis analyzers and the HemosIL(R) line of reagents. IL is based in Lexington, Massachusetts.
CONTACT: Sally McCraven, +1-781-861-4577, smccraven@ilww.com
Web site: http://www.ilus.com/
http://www.ilww.com/
