Creating a Brand that Gets You Hired

American Chronicle -- Not so long ago, your personal brand would have been limited to a throwaway clause at the top of your resume - something along the lines of “creative, organized self-starter looking for a job in this industry.” Back then, your resume was a foot to get you in the door of a group of candidates whose numbers would be limited by location, skill set, and education. Your self-summary, as it were, was not going to be the thing that caught an employer’s attention… that would be up to your degree, your last work experience, and even your grade-point average. Today, prospective employers have access... Click on link below to access full story from American Chronicle.

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