WALTHAM, Mass.--(BUSINESS WIRE)--Digital Influence Group, experts in social media marketing programs that help clients use social media to build communities with their key constituencies, announced today that Genzyme, one of the world’s foremost biotechnology companies, has selected Digital Influence Group to use social media to communicate Genzyme’s corporate social responsibility efforts. Specifically, the partnership is highlighting Genzyme’s dedication to providing medical products for patients in developing countries, its commitment to conserving natural resources and reducing its impact on the environment, and its focus on fostering a positive and productive corporate work culture.