Blueciate, Inc. Joins Auraportal as Latest U.S. Channel Partner

Woburn (Boston), MA. – January 13, 2011 - AuraPortal (www.auraportal.com), a global provider of Business Process Management (BPM) software, today announced a new strategic partnership with Blueciate, based in Jersey City, New Jersey to sell and support the AuraPortal BPMS solution in the U.S. market.

Blueciate provides business process improvement and information management solutions to technology forward organizations. The partnership will allow Blueciate to deliver Business Process Management tools and services as an extension of their current technology services offering. With the agreement, Blueciate will be able to distribute and provide services surrounding the AuraPortal Business Process Management Software (BPMS) to organizations looking to improve their efficiency and operational discipline.

AuraPortal is best known for its innovative features such as the automatic building of Process Execution Engines directly from the modeling diagram without the need of IT programming. As a result, AuraPortal enables organizations to rapidly build and deploy business process improvement solutions faster than traditional, custom coding methods. The people closest to the processes are empowered to easily design, manage, and control entire business processes without the need of custom programming.

Speaking on this new association, Aijaz Dagga, President of Blueciate, Inc. said “It is a big development for us to be associated with AuraPortal. We believe that this alliance will unleash a new and improved technical support system that will eventually benefit organizations seeking high levels of efficiency and deliverance.”

“We’re pleased to have Blueciate join us as our latest U.S. partner,” said Pablo Trilles, Vice President, AuraPortal. “Blueciate has the technical background and infrastructure to deliver some of the most advanced BPM models using our AuraPortal Enterprise Platform. Their experience deploying Internet based solutions on a variety of platforms gives them an edge over many competitors. We expect Blueciate to be able to leverage the full extent of our Enterprise Management platform including a full BPMS (Business Process Management Suite), considered by the experts as the world’s most advanced, complete and easy-to-use; an Extensive Document Management Facilities containing automatic generation of intelligent documents with automatic signatures and an agile file system; a new concept of CRM (Customer Relationship Management) based on Process Patterns including ‘Marketing Automation’ with tailored Marketing Campaigns and Sales Opportunities follow-up; an Enterprise Content Management system (ECM) with powerful publishing and broadcasting possibilities; and a revolutionary system for creating, by the user, an Online Commerce platform in his own web site including shopping cart and payment processing gateways. All without the need of any programming experience required.”

ABOUT BLUECIATE INC.

http://www.blueciate.com

Blueciate provides end to end solutions that span all aspects of the enterprise workflow and process across the entire supply chain of an organization. Typical implementations involve high end business process consulting as part of the solution design, coupled with highly skilled technical services to ensure technology can support the business goals and free management to focus on their core competencies. Blueciate believes that people make the difference and bring true value to the organization. The core team has extensive experience in managing and developing software solutions based on a wide range of technologies and business process disciplines.

ABOUT AURA (AuraPortal)

http://www.auraportal.com

AURA is a global BPMS (Business Process Management Suite) provider, delivering a solution that creates Business Process Workflow Execution Models without the need of IT programming. AuraPortal is 100% Web-based, and is complementary to existing ERP and CRM systems.

AuraPortal has a presence in 50 countries with more than 350 customers including, among others: Coca-Cola, PepsiCo, Frito-Lay, Toyota, Yamaha, Petroleos Mexicanos (PEMEX), Carrefour, ArcelorMittal, Eletrobras, Saras, Royal KPN, Bristol-Myers Squibb, Sodexo, etc., as well as a many Government Agencies and Departments in several countries.

AuraPortal Headquarters are located in North America (Boston) and Europe (Holland) whereas the software development facilities are located in Spain and India.

See Partners Network and more Customers:

http://www.auraportal.com/EN/EN0-Partners-Classif.aspx

http://www.auraportal.com/EN/EN0-Customers-Classif.aspx

AuraPortal is a real Business Process Platform where a set of 6 essential applications share the same environment in a seamlessly integrated and user friendly way: “6 in 1":

http://www.auraportal.com/EN/EN0-PRODUCTS-BPM-CRM.aspx

1- BPM with SOA and Business Rules:

http://www.auraportal.com/EN/EN0-PRODUCTS-1-BPMS.aspx

2- CRM (Customer Relationship Management):

http://www.auraportal.com/EN/EN0-PRODUCTS-2-CRM.aspx

3- SCM (Supply Chain Management):

http://www.auraportal.com/EN/EN0-PRODUCTS-3-SupplyChain.aspx

4- Intranet/Extranet, Workflow Platform:

http://www.auraportal.com/EN/EN0-PRODUCTS-4-Intranet.aspx

5- Document Management with MS SharePoint:

http://www.auraportal.com/EN/EN0-PRODUCTS-5-Documents.aspx

6- Portals for Content and External Interaction:

http://www.auraportal.com/EN/EN0-PRODUCTS-6-Portals.aspx

WHAT THE TOP EXPERTS SAY ABOUT AURAPORTAL:

GARTNER Inc.: “AuraPortal is the Example of Next Generation BPMS”.

(Gartner - Magic Quadrant Report 2007 and 2009):

http://www.auraportal.com/ampli/EN-ho-AuraPortal-Magic-Quadrant-BPMS-Gartner-Extract.pdf

OVUM: “AuraPortal Excels in Ovum’s technology assessment study which was set by a highly competitive field”. “The vendor has demonstrated that its BPM platform can support complex processes and high- throughput scenarios”.

(OVUM - Decision Matrix on BPM Vendors 2010):

http://www.auraportal.com/ampli/EN-ho-AuraPortal-Decision-Matrix-OVUM-Extract.pdf

BPTRENDS: There is a 2010 Report on AuraPortal BPMS published by this prestigious firm. Click below to download an extract or the full report.

(BPM Suites Report 2010):

http://www.auraportal.com/ampli/EN-ho-AuraPortal-BPTrends-2010-Report-Extract.pdf

AURAPORTAL CONTACTS:

Scott Rich scott.rich@auraportal.com Skype: scott.marketingintl Phone: +1 781-569-5940 or 978-808-6340

http://www.auraportal.com

USA: info-us@auraportal.com The Netherlands: info-nl@auraportal.nl Spain: info-es@auraportal.com

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