Fact.MR – A Market Research and Competitive Intelligence Provider: Rising prevalence of gynecological disorders and fertility issues, coupled with growing preference for fast and accurate point-of-care tests is augmenting the growth of the global pregnancy point of care market.
Next-Generation Digital Pregnancy Kits Availability through Online Portals - A Milestone for Pregnancy Point of Care Testing Market
The Fact.MR market survey on the pregnancy point of care testing market provides a comprehensive analysis of opportunities, trends, and threats affecting growth through 2028. It also sheds light on key developments witness in terms of product, test type, sample type, and distribution channel. As per the report, sales of pregnancy test kits are anticipated to outperform sales of fertility kits over the assessment period.
Fact.MR – A Market Research and Competitive Intelligence Provider: Rising prevalence of gynecological disorders and fertility issues, coupled with growing preference for fast and accurate point-of-care tests is augmenting the growth of the global pregnancy point of care market.
As per a recent market analysis by Fact.MR, the global pregnancy point of care market is projected to expand at a steady 4.5% CAGR over the forecast period 2018-2028. Technological advancements in the healthcare sector, backed by government investments to bolster infrastructural growth in the industry will continue pushing sales of pregnancy point of care testing products.
The age of motherhood is no longer a taboo in most developing a nations. This is a key trend welcomed by companies operating in the pregnancy point-of-care testing market. Fact.MR pegs this change in social behavior as gateway to a more widespread demographic.
Coupled with this, increasing awareness regarding women’s health and wellness during pregnancy is encouraging the adoption of pregnancy testing kits.
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These awareness programs are aimed at educating people about teen pregnancy, sudden infant death syndrome, maternal mortality, and ensuring access to assisted reproductive technology (ART).
With these programs expected to get mainstream in developing countries such as India, Brazil, and China, pregnancy point-of-care testing market players will have a conducive environment to capitalize on.
These opportunities have buoyed scope for business expansion. Consequently, manufacturers are actively investing in research and development activities to launch cost-effective, accurate, and user-friendly pregnancy kits.
Increasing focus on emergency preparedness and response among women going through their ovulation period is propelling demand for accurate at-home pregnancy test kits. This is indicative of existing scope for product developments and innovations in the global market.
As per Fact.MR, robust healthcare infrastructure in the U.S., Germany, and France are anticipated to positively shape the sales outlook of pregnancy point of care testing products. In addition to this, the presence of key market players and rapid adoption of technologically advanced healthcare equipment in these countries are anticipated to bode well for the market.
“Strategic collaborations among market players and medical research institutes will continue encouraging product development in the global pregnancy point of care testing market. Apart from this, incorporation of holographic imaging and diagnostic in pregnancy kits to improve accuracy will strengthen growth prospects over the forecast period,” says a Fact.MR analyst.
Key Takeaways from Pregnancy Point of Care Testing Market Survey
- Sales of strips/dipsticks and card-based pregnancy test kits are anticipated to remain high.
- Urine-based pregnancy test kits are expected to emerge as the most preferred sample type.
- Pharmacies and drugstores are projected to account for maximum sales of pregnancy point of care testing products, followed by online retail channels.
- The U.S. is projected to dominate the North America market owing to the presence of key market players and high awareness regarding women’s health and pregnancy.
- South Asia will emerge as a lucrative pocket over the forecast period due to increasing preference for home monitoring devices in South Asia counties.
Growth Drivers:
- Innovations in pregnancy point of care testing products such as integration of smartphone connectivity will provide tailwinds to sales.
- Availability of pregnancy point of care testing products through online retail channels will continue boosting sales over the forecast period.
Restraints:
- Concerns regarding the accuracy of at-home pregnancy tests might limit sales of the same.
- Stringent regulations regarding certification to confirm high product standards are creating gaps in manufacturing costs and retail prices. This might hinder sales of point of care testing products.
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Competitive Landscape
Leading players operating in the global pregnancy point of care testing market are improving their product portfolio by investing in strategic collaborations, mergers, and acquisitions. Besides this, collaborations with regional healthcare authorities and non-governmental welfare organizations are anticipated to assist manufacturers in establishing a firm foothold in the market.
For instance:
- In July 2018, a U.S. based company active in point of care testing market, NOW Diagnostics Inc. announced the acquisition of Cellmic LLC, a manufacturer of mobile phone-based holographic imaging and diagnostics in the U.S. Through this acquisition, the company aimed at positioning itself as a key player in the diagnostic and mobile space.
Key Players in the Pregnancy Point of Care Testing Market Include:
- Abbott Laboratories
- Quidel Corporation
- Prestige Brands Holdings
- Swiss Precision Diagnostics (SPD) GmbH
- Church & Dwight Co., Inc.
- BIOSYNEX SA
- EKF Diagnostics Holdings plc
- NOW Diagnostics Inc
- NG BIOTECH SAS
- ulti med Products (Deutschland) GmbH
- Procter & Gamble Co.
- Piramal Enterprises
- bioMérieux SA
- Atlas Medical UK
- Home Health (UK) Ltd
More Valuable Insights on Pregnancy Point of Care Testing Market
Fact.MR provides an unbiased analysis of the pregnancy point of care testing market, presenting historical demand data (2013-2017) and forecast statistics for the period from 2018-2028. The study divulges compelling insights into the global pregnancy point of care testing market with a detailed segmentation on the basis of:
Product Type:
- Pregnancy Test Kits
- Strips/ Dipsticks and Cards
- Midstream Kits
- Cassettes
- Digital Devices
- Fertility Test Kits
- Line-Indicator Kits
- Digital Devices
Test Type:
- LH Urine
- FSH Urine
- hCG Blood
- hCG Urine
Sample Type:
- Urine
- Blood
Distribution Channel:
- Pharmacy
- Drugstores
- Online Sales
- Hypermarkets and Supermarkets
- Gynecology/ Fertility Clinics
Key Questions Covered in the Pregnancy Point of Care Testing Market Report
- The report offers insight into pregnancy point of care testing market demand outlook for 2018-2028
- The market study also highlights projected sales growth for pregnancy point of care testing market between 2018 and 2028
- Pregnancy point of care testing market survey identifies key growth drivers, restraints, and other forces impacting prevailing trends and evaluation of current market size and forecast and technological advancements within the industry
- Pregnancy point of care testing market share analysis of the key companies within the industry and coverage of strategies such as mergers & acquisitions, joint ventures, collaborations or partnerships, and others
Explore Fact.MR’s Coverage on the Healthcare Domain –
Smart Fertility Tracker Market- Some of the major technical drivers of smart fertility tracker market include the expanding capabilities and adoption of smart wearables, as well as the availability of technologically improved biosensors connected to smart devices that facilitate recording, storing, and analyzing data. Fertility trackers are the second most popular type of health app downloaded from the Apple Store after activity trackers, indicating a high level of interest and prospective demand. Product development is being driven by the progress of non-invasive, inexpensive, and user-friendly Photoplethysmography (PPG) technology for measuring pulse rate.
Assisted Reproductive Technology Market- Women with PCOD/PCOS have been reported to have low reproductive performance, which leads to a low chance of conceiving, prompting them to seek infertility treatment using assisted reproductive technology. Multiple cycles of assisted reproductive technology treatment for infertility make the process too expensive. Fertility clinics are focusing more on providing one-stop shopping for everything from diagnosis to therapy. Fertility clinic availability and advancements in fertilization technology continue to increase reproductive success around the world.
Home Diagnostics Market- Home diagnostics has revolutionized the diagnostics industry by making the technique easy enough to be performed at home. Residents of developed countries in North America and Europe are the biggest users of home diagnostics kits. In comparison to underdeveloped countries, the United States and other urban countries have led in the adoption of home diagnostics. However, as the epidemic has forced clinics to close on a massive scale, even people in poor nations have begun to use home diagnostics kits such as pregnancy kits, HIV test kits, and diabetes testing kits, among other things.
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