REDWOOD CITY, Calif., Dec. 12 /PRNewswire/ -- Edge Dynamics, the leading provider of channel commerce management (CCM) solutions, today announced that Purdue Pharma L.P. has selected Edge Dynamics' enterprise software solution to manage its Fee-for-Service agreements, chargebacks and product returns, as well as enhance product tracking capabilities rolled out in its RFID electronic pedigree initiative, announced earlier this year. Purdue joins a growing list of the world's leading pharmaceutical companies that have successfully deployed Edge Dynamics' solution. With this announcement, Edge Dynamics continues to extend its leadership in the rapidly growing Channel Commerce Management market for the life sciences industry.
Purdue is known for its pioneering research on a principal cause of human suffering: persistent pain. Because of the potential for misuse of its pain medications, Purdue has been one of the most vigilant pharmaceutical companies in the fight against counterfeiting and diversion. With the addition of Edge Dynamics' solution, Purdue will augment its product tracking capability and maximize the impact of its existing RFID investment. It will do so by utilizing Edge Dynamics as a bridge for integrating RFID into its mainstream business operations and agreements.
"We needed to establish more effective data management in the Fee-for - Service environment and selected Edge Dynamics because of their considerable experience in this area and their ability to deliver an out-of-the-box solution that meets our needs," said James Lang, executive vice president of Field Operations and Marketing, Purdue Pharma. "With this solution, we expect to be able to manage a wealth of data efficiently."
In addition to providing Purdue with domain expertise and insight on structuring the agreements, the Edge Dynamics solution will provide a comprehensive channel scorecard for managing key elements of Fee-for-Service agreements, such as inventory, revenue adjustments, service levels, and data quality.
"We are excited to be working with an industry thought leader like Purdue Pharma. We are pleased that with our solution, Edge Dynamics will play a critical role in helping Purdue ensure brand protection for their core product offerings through Fee-for-Service agreements," said Greg Cathcart, vice president and general manager of Life Sciences for Edge Dynamics.
"Purdue Pharma, along with other recent new customers including Bristol- Myers Squibb and King Pharmaceuticals, further reinforces our leadership in delivering Channel Commerce Management solutions to help pharmaceutical manufacturers address key business issues relating to channel control, regulatory compliance, and patient safety," added John McGrory, president and CEO of Edge Dynamics.
About Edge Dynamics
Edge Dynamics is the pioneer and leading provider of channel commerce management (CCM) solutions to the life sciences industry. Edge Dynamics' solutions enable manufacturers to optimize their order stream processing for addressing critical business challenges in the areas of channel control, regulatory compliance, and patient safety. With Edge Dynamics' solutions, companies can expect to boost revenues by one percent and profits by five percent. Edge Dynamics combines deep domain expertise with industry-leading technology to deliver a complete solution that optimizes sales, distribution, and supply chain operations while complementing traditional transaction management and analytic systems. Deployed at leading pharmaceutical manufacturers, the Edge Dynamics enterprise software solution currently optimizes more than $60 billion in annual channel revenues. Edge Dynamics has offices in Redwood City, California, and Philadelphia, Pennsylvania. For more information, visit www.edgedynamics.com, send email to info@edgedynamics.com, or call 650-780-7800.
NOTE: Edge Dynamics and the Edge Dynamics logo are trademarks of Edge Dynamics, Inc. in the United States and other countries. All other company and product names mentioned are the trademarks or registered trademarks of their respective companies.
Edge DynamicsCONTACT: Scott Bauman of Greenough Communications, +1-617-275-6518, orsbauman@greenoughcom.com, for Edge Dynamics
Web site: http://www.edgedynamics.com/
